Recommendations for the NFL’s Approach to Corporate Social Responsibility

Business Ethics
Final Paper Prompt - Spring 2022
You must write your paper on National Football League. Prepare and submit a memorandum to the Executive Vice President for Ethics, Social Responsibility and Governance of the National Football League.2 Address the following topics:
1. Provide a brief introduction of the organization, including its industry or line of business, and product or service.
2. This company recognizes and agrees with the Business Roundtable’s 2019 Statement on the Purpose of a Corporation and the UN Global Compact. It wants to avoid the mistakes of past companies in its industry, and truly become a stakeholder-led organization. The EVP has asked you to provide a recommendation for their approach going forward.
3. Considering the organization’s history, and its key stakeholders in the current paradigm, discuss what you believe is this organization’s responsibility to society.
o What are 1-2 ethical failures or dilemmas faced by this company in its history?
o What ethical values does this company espouse? Does it seem to live by those values?
o Identify 2-3 key stakeholders on whom the business should focus the most, other than investors/shareholders. Be specific. For example, do not just say “government”- which government (country/federal/state/local) and why.
o Which of the 3 ethical philosophical frameworks (from the textbook) shouldguide this effort, and how would this affect the direction the company takes?

o Offer two ideas of CSR initiatives that would align with the company’s business, stakeholders and philosophy. Your suggestions should be realistic, and something this company can and would actually do.
The company has to decide on a new strategy soon, so the EVP has given you a strict deadline (which is stated in Canvas) for this memo.
Other Requirements
• Your paper must be in memorandum format, addressed to the EVP of this company as noted above with a creative title in the “Re:” line.
• In your analysis, you may use any quality sources you believe are relevant. However, you must consider and reflect upon the article provided above and at least three of the following:
o The company’s Code of Conduct (be specific)
o The class textbook (be specific about pages used)
o The Business Roundtable’s Statement on the Purpose of a Corporation (2019).
See https://www(dot)businessroundtable(dot)org/business-roundtable-redefines-the-purpose-of-a-corporation-to-promote-an-economy-that-serves-all-americans.
1 The company is identified in Canvas/People/Final Paper.
2 This position may or may not exist at the real company.
o The UN Global Compact’s Ten Principles for Business. See https://www(dot)unglobalcompact(dot)org/. (*check to see if your company is a signatory to the Global Compact)
o NYT Dealbook. "Greed is Good, Except When It's Bad." New York Times,
September 13, 2020. Available at https://www(dot)nytimes(dot)com/2020/09/13/business/dealbook/milton-friedman-essay- anniversary.html (be sure to refer to the specific author whose opinion you are discussing)
o The United Nations Universal Declaration of Human Rights. Available at https://www(dot)un(dot)org/en/about-us/universal-declaration-of-human-rights
• You may not use quotes from any sources. Summarize what you believe the source is saying and why it relates to your point. Be sure that your summary reference accurately reflects the source’s point.
• Identify sources in-text with the use of footnotes or endnotes. Include a Works Cited list, in proper MLA format, at the end of your paper. While you must use a minimum number of three sources, four to five sources are suggested to ensure a thoughtful and supported paper. Footnotes are not to be used for substantive comments.
• Your word count must be 750-900 words, not including footnotes and the Works Cited list. State the word count as a footnote after your name. All sources of external information (e., any information you obtained from sources besides your own brain) must be cited both in the text and in your Works Cited.
• Papers must be submitted via Canvas in PDF or Word format, using TurnItIn. Papers are due on the date and time stated on Canvas. I will not accept papers after they are more than 5 days late without a legitimate, documented excuse. Every full or partial late day will result in a 10% deduction from your grade. If you have any concerns about internet or computer problems, you may wish to submit a good draft paper early to ensure it is successfully submitted. You will be given 2 attempts; I will only review the latest attempt. quality of writing