China's Drivers for Global Entry

Other (Not Listed) Instructions:

Overview
Over the past two modules, you have explored the fundamentals of global business, such as key drivers for expansion of domestic business and cultural considerations. In this milestone, you will complete the first part of your course project by explaining what you have learned about global business thus far.
Scenario
You are a business analyst working at a small domestic organization that produces high-quality cell phone cases. Your organization has begun to see its sales flatten in the domestic market. While the organization is not losing money, leadership would like to explore options to continue to grow. One option that leadership has noticed competitors attempting is entering international markets.

You have been asked to examine the benefits, drawbacks, and key considerations for your organization to enter one of the global markets below, and to summarize your findings in a business brief for leadership.
Select one of the following international markets to use for your course project:
Argentina
Brazil
China
India
Indonesia
Japan
Nigeria
Russia
South Africa
Turkey
If you would like to use another country for your course project, please reach out to your instructor.
Prompt
In this milestone, you will complete Section One of the Business Brief Template (located in the Guidelines for Submission section of this document).
Drivers for Global Entry: Develop the first section of the Business Brief Template that explains the purpose of global expansion, business impacts of global business, societal impacts of global business, and cultural considerations using evidence from course and outside resources to support your explanations. Make sure to use evidence from course resources to support your responses.
Specifically, you must address the following rubric criteria:
Country Selection: State the country you have selected to use for your course project.
Purpose of Global Expansion: Explain key benefits of successful global expansion for domestic organizations.
Business Impacts of Global Business: Explain how global expansion of a domestic organization can impact business operations such as strategic planning, marketing, supply-chain management, human resources, and so on.
Societal Impacts of Global Business: Explain how the global expansion of organizations has impacted society, citing specific examples regarding culture, transportation, employment, infrastructure, and environmental climate.
Cultural Considerations for Global Business: Explain the importance of researching the culture of a potential global market prior to market entry, as well as key cultural considerations to explore to inform expansion decisions.

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China as a Potential International Market
Student’s Name
Affiliation
Course
Professor
Due Date
China as a Potential International Market
As a high-quality cell phone case manufacturer, China offers the most viable opportunity for international expansion. Located in East Asia, China has the largest population in the world and the second biggest economy (Irwin, 2020). In the current analysis, the purpose and impacts of international expansion as well as the necessary cultural consideration are reviewed.
Purpose of Global Expansion
Notably, the biggest advantage that a domestic organization gains from entering international markets is gaining access to a new market for its products. To this end, the organization's expansion in China will offer access to a large market given China’s high population and the number of individuals who own smartphones in the country (GrandView Research, 2022). In addition to access to a new market, entry into China would place the organization in a position where it can access other East Asian countries.
Moreover, an expansion into the Chinese market would offer an opportunity for the organization to cut costs on production. To this end, the organization shall explore China as a potential option for the production of the phone case as the company will be already operating in the country. Further, expansion into China will offer the organization a competitive advantage. To this end, the organization will gain new customers, human resources, and new opportunities that will enable the organization to outpace the competition.
Business Impacts of Global Business
The international expansion will affect the operations of the organization. To this end, the company will have to consider its Chinese customers when developing strategic plans, mapping the supply chain, and developing a marketing plan. Notably, entry into the Chinese market will have a positive influence on tax and compliance as the organization will invest heavily in understanding the taxing and regulatory policies in China. In addition, the expansion will improve the talent acquisition process, as the organization will be able to consider both domestic and foreign talent when recru...

Updated on January 26, 2024

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China's Drivers for Global Entry

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