MGG 303 Oprah Winfrey Communicator Assignment Management Essay

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Course: MGG 303:  Fall 2018
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Oprah Winfrey
Oprah Gail Winfrey is a great actress, producer, entrepreneur, philanthropist, and communicator is the CEO of Oprah Winfrey Network (OWN). She is a shareholder in the company through her holding company, Harpo Studios Inc. OWN is largely centered on Oprah’s character and personality. Oprah has been credited to be a great communicator who has helped her build her business empire. There are two things which have made her a great communicator; listening and the ability to have a connection with her audience.
Oprah is a great listener. She believes that great communication starts with listening. First, by listening she can offer undivided attention to the speaker and understand what he/she/they have to say. Where she has not understood, she will not pretend to understand. Instead, she will ask for clarification. When you are a great listener, the other party is compelled to listen to what you also have to say. Secondly, a great listener also responds appropriately to what the other party says/has said and hence make a meaningful conversation.
Oprah also strives to create a connection with her audience, though after many years, this element seems to come out naturally. She does not assert herself to the audience; rather, she exposes a gentle self which is vulnerable and easy to relate to. She adapts by relating herself to the speaker in a way that the person feels they are at the same level. Through establishing this connection, Oprah defuses tension between her and the speaker and the conversation becomes authentic...