Executive summary of about 400-600 words. Management Essay

Using your previous assignments, develop an executive summary of about 400-600 words intotal of a new-media marketing strategy that you would propose to your firm based on theproduct and target market you identified. You may also incorporate any relevant tools orinformation from Nielsen you believe are helpful—for example the article/report you selected.Please use the following format/headers:1. Overview: briefly describe in 2-3 sentences what you intend to propose—this should bea very short summary and include the specific product and target market. This shouldalso include a specific goal (identify only one goal) and supporting objectives (identify 2-4 goals) to reach this goal.2. Platforms: Identify which platforms (e.g., Facebook, Twitter, YouTube, etc.) you wouldemployee, and how each will complement one another to achieve the goal describedabove (consider how the different 7 social media blocks—such as identify or sharing—allow firms and consumer to achieve different objectives).3. Implementation: discuss how the firm will use the platforms, such has how often topost videos, respond to consumer posts, etc.Combined, these three sections should be at least 400-600 words in total; however, moredetail is acceptable. Make sure to proofread and revise what you write—I am looking for athoughtful and quality submission!
Notes:This project is intended to help you reflect on what you have completed, and then take the nextstep to a more practical application of the material covered in the class. This will includerefining your ideas into a real world solution. You should not have to re-invent the wheel;instead, be thoughtful and edit your existing content into well-polished document.