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Pages:
2 pages/β‰ˆ550 words
Sources:
3 Sources
Style:
APA
Subject:
Business & Marketing
Type:
Coursework
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 10.37
Topic:

Expanding Business and Marketing in India and Thailand

Coursework Instructions:

Overview
As globalization has become increasingly common, so has the importance of analyzing opportunities to create value through outsourcing the supply chain. In this assignment, you will create a checklist to help determine which country might be the best location for parts of your organization’s supply chain.
Scenario
You are a consultant who specializes in helping U.S.-based businesses expand into new international locations. You have a new client who’s looking to outsource their company’s manufacturing of hard drives and computer memory, and it’s your job to assist in selecting the new locations. The company is very focused on quality, sustainability, and equality, and your client would like these attributes upheld in the new manufacturing locations.
Your task is to evaluate two of the following countries:
India
Mexico
Thailand
Then, recommend one country you believe would be the most suitable for the company’s new manufacturing facility, and one country that would be considered the least suitable.
Prompt
Evaluate both countries being considered for a new manufacturing facility through exploration of course and outside resources. Then, recommend the most and least suitable location based on the company’s attributes and requirements.
Specifically, you must address the following rubric criteria:
Sustainability Measures and Environmental Regulation: Briefly describe sustainability measures and regulations in each country, and analyze how they may work well with or create conflict or tension with your U.S.-based company.
Examples of items to consider include regulations around pollution, waster, and power sources.
Cost and Workforce: Briefly describe each country’s workforce for the creation of computer components and the cost of that labor.
Examples of items to consider include workforce education levels, the overall cost of labor, types of manufacturing available in the country, and the existence of a specialized workforce that can create computer components.
Government Regulation: Briefly describe the overall regulatory environment of each country. Take the most likely mode of entry into consideration for each country.
Examples of items to consider include the types of manufacturing operations allowed in the country, the labor regulations, and the overall business regulations.
Intellectual Property: Briefly describe the risk of intellectual property being stolen by creating a manufacturing location in each country.
Examples of items to consider include each country’s reputation when it comes to intellectual property, intellectual property regulations, and any other legal protections for intellectual property.
Reputation: Briefly describe the ways an organization can face reputational risk through outsourcing its manufacturing to each country.
Examples of items to consider include if and why other organizations have closed manufacturing locations in each country, how your organization’s customer base will view manufacturing in each country, and the protections each country provides to its workforce and the environment.
Recommendations: Based on your evaluations of the key attributes and requirements, recommend one country that is the most suitable location for your client’s new manufacturing facility, and one country that would be the least suitable location. Justify your recommendations with evidence from your evaluations and the course resources.
Guidelines for Submission
Submit this assignment as a 500- to 750-word Word document. Sources should be cited according to APA style.

Coursework Sample Content Preview:

Business and Marketing
Name
Institution
Course
Date
BUSINESS AND MARKETING
Introduction
Globalization has indeed become common, which is why organizations need to take advantage of all the opportunities to create value and stand out in the supply chain. In the above scenarios, it will be important to create a checklist that will ascertain the best location for the company's supply chain. The organization emphasizes quality, sustainability, and equality. In this scenario, the new client wants to outsource their organization's hard drives and computer hard drives manufacturing. As a consultant, I would recommend that the client should expand into Thailand or India.
1st Nation: India
Sustainability Measures and Environmental Regulation
India has adopted environmental laws that aim at protecting the environment. Indian regulators have been revising environmental rules and Acts with the growing economy. The nations use the approaches of reusing, reducing, and recycling (Berger, Barnes, Konwar & Singh, 2020). This approach has enation the nation to utilize all the resources and promote sustainability. India has also embraced eco-friendly programs to reduce the exploitation of natural materials. The initiatives taken by the Indian government will help the organization develop.
Cost and workforce
The Indian market offers competitive advantages with a low wage structure and vast labor market access. India is one of the countries with cheap labor forces (Gupta & Bhaskar, 2016). If the company expands here, it will take advantage of the affordable costs.
Government regulations
The government regulates business activities like imports, exports, and foreign exchange through FEMA and FERA. Additionally, the Imports and Exports Control Act empowers the government to control imports and exports for the public interest (Gupta & Bhaskar, 2016). The government has also made it easy for investors to invest in the nation comfortably; if all the requirements are met. Further, startups are exempted from paying tax for three years. It will be easy for the company to start its operations in India under these conditions.
Intellectual property
For any business to enjoy the intellectual property in India, it must register them. Individuals and patents must be made in India. Intellectual property is controlled by the government office, meaning intellectual property and creators are always protected.
Reputation
India has a great reputation when it comes to offering a good environment for business development; some laws con...
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