Innovations With Fastest Diffusion and Most Appeal

Case Analysis
Student Name
Institutional Affiliation
Course Name and Number
Professor
Due Date
Case Analysis
Which of the four innovations discussed in the case could have the fastest diffusion in the market?
A product or service that meets a strong customer need or want is more likely to diffuse quickly compared to one that does not. The case discusses the level of innovation of the product or service. A more innovative product or service is likely to diffuse more quickly in the market. In the case study, all innovations show some level of creativity. The degree of customer needs or wants for the product or service is a crucial element that is addressed in the case. The price of the product or service is also a factor to consider. A more expensive product or service is likely to diffuse more slowly than a less expensive one. The best thing since shred bread is the innovation that would have the fastest diffusion in the market.
Identify 3–5 factors that led/might have led to the rapid diffusion of at least one of the four products in a target market
In the case study Running Cost-Colorado, many factors influence a product's diffusion rate in the market. Some of these factors include the strength of the marketing and promotion campaign for the product. A well-executed marketing and promotion campaign can help to drive the quick diffusion of a product, and the company opted to market its products using online means, which broadened the customer base. Another factor was the correct timing. The correct timing of the business and marketing of the product was strategically done. Targeting sporting events and, more precisely, the triathlon runners, who were tech-savvy and knew each other through blogs and events was a crucial factor that led to the rapid diffusion. The third factor is marketing the running shoe technology. The running shoe market enjoyed an exclusive value proposition over its competitors, thereby creating a demand for the product. They had all the patents which were not easy to duplicate or produce.
Which of the four innovation...