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Pages:
6 pages/β‰ˆ1650 words
Sources:
3 Sources
Style:
APA
Subject:
Business & Marketing
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Other (Not Listed)
Language:
English (U.S.)
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MS Word
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Topic:

Whole Foods: Porter Model Analysis and Environmental Factors

Other (Not Listed) Instructions:

This is Business Policy, and the company is Whole Foods.
Here are some of the highlights regarding what is needed to be done for the first assignment. 6 pages is for references. I am not concerned about the format for resources, but please provide the url so I can access it if need be. Please put your name on your paper, and your last name in your file name. Font 12; 1.5 or 2 in terms of spacing. Submit via canvas. Please avoid sending to me as an email unless canvas blows up on you. Save as a .doc format only please
Include a paragraph that gives an overview of the company.
Next is the Porter model analysis (please read through the text on the model and use your notes from class). Include High Medium Low where appropriate regarding bargaining power, (suppliers buyers) risk of entry and industry competition. Are they a consolidated industry or fragmented?
Don't forget to include compliments and substitutes along with answering the question - are there a lot of a little of them. (Again if you want you can use high medium or low) instead of a lot or a little.
Next is the macro environmental factors that applies to your company. You don't have to cover all of them but make sure you pick the ones that are important for your company. (Covid is a bid deal for many companies). Use of technology, demographics groups etc.
Position within the industry life cycle (your opinion)
Conclusions with your opinion on the top issues from your analysis. Please no recommendations until the third paper, just the issues.
References (any format is fine)
This is Business Policy, and the company is Whole Foods.
I will grade the papers on organization, quality of content, grammar and sentence structure. (yes spelling counts), Again if English isn't your first language, please note that at the top of paper.
So some advice, run spell and grammar check before submitting papers. Organization and quality of content are weighed the most for grading.
Using subtitles is a good idea to help organized the paper.
If you include a chart make sure it is relevant and you explain it. (Remember it is using up space)
Please avoid using bullets. (Great for presentations, but not for papers.)

Other (Not Listed) Sample Content Preview:


Whole Foods Business Policy Paper
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Overview
Whole Foods Market's inception dates back to September 1980, when John Mackey and Renee Lawson Hardy, SaferWay health food store owners, merged forces with Craig Weller and Mark Skiles, owners of Clarksville Natural Grocery. This merger resulted in the first Whole Foods store in Austin, which was initially larger than a standard health food store and offered a broader food variety (Palmer, 2021). In this context, it can be derived that the company's primary growth and expansion are attributed mainly to the acquisition and mergers with other natural foods outlets across the United States, Canada, and the United Kingdom. Despite facing early adversity, including a flash flood that damaged their uninsured building, Whole Foods Market persevered, aided by a devoted customer base. As the company grew, John Mackey took the helm of Whole Foods, overseeing its expansion. The development beyond Texas commenced with the acquisition of the Whole Foods Company of New Orleans in 1988 (Stone, 2022). Over the subsequent decades, Whole Foods transformed into a countrywide entity, primarily through the addition of local or regional organic and specialty food outlets. Amid the efforts to scale its operations across local and regional jurisdictions, Whole Foods Market's operations were characterized by stiff competition from other industry players dealing with similar products. Thus, it devises and implements strategies tailored to guarantee a competitive advantage, good performance, increased profitability, and sustainable growth over its rivals. This policy paper evaluates Whole Foods Market with respect to Porter's five forces model and the macro-environmental factors that influence the company's operations.
Porter Model Analysis
Competitors in the Industry
Whole Foods Market encounters high levels of competition within the grocery industry. Despite its establishment as a reputable provider of top-tier natural and organic goods, it contends with various rivals, encompassing conventional supermarkets, discount retailers, and specialized grocery stores. This is because mainstream supermarket chains have extended their selections of organic and natural products, creating a direct rivalry with Whole Foods (Redman, 2021). Moreover, the entry of e-commerce behemoths like Amazon and Walmart into the sector has amplified competitive pressures. This multifaceted competitive landscape necessitates Whole Foods consistently innovating and distinguishing itself to safeguard its market share and profit margins.
Threat of New Entrants
The threat of new entrants is relatively pronounced in the grocery industry, particularly 

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