Online Rave Clothing Brand

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What is the Brand?
These days, online stores are in high demand. Customers can purchase things from online stores while lounging in the comfort of their homes. Customers can also save time by shopping online because they do not need to go to an actual store; instead, they can utilize their smartphones or other devices. One of these online stores is called Hug and Shake. It is an internet retailer of rave clothes. It serves consumers virtually and has no physical stores. It provides premium goods for a very competitive price. The goods include clothing, jewelry, and other items a person could require. For those who enjoy raves, this store is ideal.
Furthermore, Hug and Shake’s key resources come from partnerships and a good customer database. Its channel is online; however, it aims to utilize other appropriate media that will help them reach more consumers and make more sales. The revenues mainly come from sales.
Key Differences
Key Difference 1: More categories and more refined personal style categories
Hug and Shake offers a wide range of categories for people to choose from. A person who loves going to parties and raves is likely to wear a wide range of clothing and accessories. Thus, Hug and Shake is the perfect store for them. The pieces of clothing, accessories, and other bling are all designed according to the preference of the target consumers. An outfit says a lot about one’s personality; therefore, if a person wants to make a statement through clothes, Hug and Shake can help create bold statements.
Key Difference 2: Products are made of environmentally friendly materials
The effects of pollution have become drastic over the years. Companies are working to help the world recover from the pollution it is experiencing. Companies are working to lessen their contribution to pollution. And just like other companies, Hug and Shake wants to provide products of quality that care for the environment too. Hug and Shake is one with other companies that aims to use environmentally friendly materials. Furthermore, Hug and Shake aims to make their products recyclable. In these ways, Hug and Shake can create an environmentally friendly store.
Key Difference 3: A better consumer shopping experience
There are a lot of apparel shops in the e-commerce world. Hug and Shake will stand out by providing a better and different consumer shopping experience. Hug and Shake strives to give customers the most satisfactory experience possible so that consumers return and make further purchases from the store to succeed in this industry. Hug and Shake also aims to prioritize the consumers’ needs and concerns. It aims to be a pro-consumer shop that customers would want to have.
Target Audience
A business must know who its target consumers and possible leads are. The proper identification of consumers can help a business to save time, cost, and effort. The shop’s target consumers are Millennials and Gen Z, 18 to 35. The Rave’s audience on Facebook is 42,994,150. It reveals that there are a lot of possible consumers. The shop targets electronic music lovers, video creators for social media, people who like to party and ni...