Spotify Strategic Plan

Assignment Overview
1. Introduction: What as the proposed recommendations made by your assigned group?
2. Company overview: Present a short overview of your assigned company.
3. Strategy implementation: In this section, you will explore several items which need to be considered to implement the proposed recommendations made by your assigned group. To aid you in completing this section, consider some of the below topics found under chapter 9 of David & David (2017).
a. Product Positioning and Perceptual Mapping
b. Strategic Finance/Accounting Issues
c. Corporate Valuation
d. Strategic Management Information Systems Issues
4. Strategy execution: In this section, you will explore how the organisation can turn the proposed recommendations into action. To aid you in completing this section, consider some of the below topics found under chapter 10 of David & David (2017).
a. Comprehensive Strategic-management Model
b. Allocate Resources and Manage Conflict
c. Match Structure with Strategy
d. Strategic Production/Operation Issues
e. Strategic Human Resource Issues
f. Strategy-Supportive Culture
5. Strategy monitoring: In this section, you will explore how the organisation can review, evaluate, and control the execution of strategies to respond to the firms external and internal environment. To aid you in completing this section, consider some of the below topics found under chapter 11 of David & David (2017).
a. Strategy-Evaluation Process, Criteria, and Methods
b. The Balance Scorecard
c. Contingency Planning6. Conclusion: summarise the key points of your implementation strategy. Consider any limitations to your strategy and provide a reflection on whether you feel the proposed recommendations can be effectively implemented and if not, what modifications would you propose?
As you work through this assignment, you will take a theory meets industry perspective. This means that you will explore the theoretical side of the concepts/tools/theories you are looking at and where applicable, apply them directly to the assigned groups organisation and proposed recommendations. While the module’s core textbook is provided as a guide to produce the assignment, students need to rely on additional academic sources (i.e., journal articles & textbooks) and specialised publications (outlets written by industry experts for an industry audience) when exploring and applying the relevant concepts/tools/theories to the assigned groups organisation and recommendations. A student’s individual assignment will range from 2,000-2,500 words (excluding cover page, table of contents, references, and appendices) and will be submitted via Turnitin on Moodle on
Requirements for Assignment:
 All continuous assessment submissions must be accompanied by a declaration of originality that states the document is compliant with the University’s Plagiarism Policy and the School of Business Plagiarism and Originality. This must be electronically signed by the student (scanned/photo written signatures of all group members). Failure to electronically sign the declaration of originality will result in a zero grade for any student who does not sign the declaration. Note that the typed name of a student is not sufficient, you must include the scanned/photo of the written signature. Please ensure that this electronically signed declaration is on the front page of the assignment you submit on Moodle.
 The standard 10% +/- rule will apply to this assignment.
 Assignments submitted after the submission deadline will be deducted 10% for each 24 hours the assignment is late. Any assignment that is 10 days late without an approved extension will receive a zero grade.
 All primary sources and data used must be in English or Irish. If other languages are used, a translation must be provided.
 Use 1.5 times spacing, font 12 and use a professional font