Reverse Logistics - Case 4, Examine the Situation

Reverse Logistics
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By definition, reverse logistics consists of all the operations directly linked to the reuse of materials and products. The process involves the movement of materials from their original destination for the purposes of disposing them off properly or for capturing value. This process runs from planning, controlling and implementing measures that are cost-effective and efficient on all the raw materials to ensure profits or to outdo the losses (Robinson, 2014). Other processes that can be involved include refurbishing and remanufacturing.
A grocery store like MyShoppingCart is prone to many losses. Most importantly, it is notable that the goods or products the store will deal with are highly perishable. Every business as everybody knows is meant to make profits and not losses. This is their key functional goal. Groceries face a lot of risks that are mostly influenced by the supply chain. A few of these risks include; harm to reputation, disasters, both man-made and natural, contagious infection and stale products (Freeman & McAleenan, 2015). When these risks are transferred to the customers, they lead to the loss of market and harm to the business reputation.
Just to give an example; a customer pays for 24/7 premium delivery of groceries at MyShoppingCart. The goods are delivered with respect to the order let’s say a tin of pate de foiegras or pinot grigio in a corked bottle. If the customer opens and finds that it has an aroma that is unwholesome, they will contact the store and expect the store to go get the goods back. In addition to that, they will want the store to refund their accounts. The poor quality of the goods could be linked to the supply chain. The supply chain could have supplied poor quality products, or since they are perishable, they had gone bad. Transportation to get back the rejected products is a transportation loss. Refunding the customer is another loss. Worse of worse is the harm to the reputation of the company.
Earlier said, businesses are after making profits and not losses. Losses are inevitable if proper planning and management are not done. First and foremost, the suppliers must have a long history of highly reputable background. One of the management includes that in case there is a disruption in the supply chain; the suppliers will be made to contain the risk rather than spreading it throughout the system (Chopra & Sodhi, 2014). First, having a single supply chain for the company is completely analogous. The management will design the supply chain such that they will start from the farm to ensure that everything is of quality.
The systems of transport must be efficient and effective. The supply chain will have to use advanced technological equipment such as refrigeration to ensure the safety of the products. Primary processing shall be done by the supply chain before supplying the goods. This is such that the...