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Essay Available:
Pages:
1 page/≈275 words
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Style:
APA
Subject:
Business & Marketing
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
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Topic:

RSB Marketing Mix Product Pricing Plan

Essay Instructions:

finish part on page 14 empty one.
MARKETING MIX
Marketing Mix (provide recommendations/relevant information for each of the following marketing mix categories relative to RSB as appropriate given your identified objectives)
Product
Pricing
Distribution
Marketing communication
here is the link to google doc see if you can open please let me know
https://docs(dot)google(dot)com/document/d/1gNMX3bRRSgqnxXDnF0FTdgS6xGBDLs2ew1mRvHzK8JQ/edit?ts=5bd5b81a

Essay Sample Content Preview:

RSB Marketing Mix
Name
Institutional Affiliation
Course Title
Instructor
Date
RSB Marketing Mix
Product
The service offered by the Point Park University’s Rowland School of business is education offered through the School courses. Prospective students can apply for either the traditional fifteen week program or the online program. The online program is designed to suit the needs of working professionals and with it, students can complete a 36-credit degree course in four semesters.
Pricing
Compared to its competitors, for undergraduate students, the RSB is the most expensive business school within Pittsburgh. The RSB charges $31,000 per year for undergraduate programs compared to $11,000 a year in CUP, and $13,000 in IUP. Only Robert Morris University, which charges $30,000 per year comes close. However, looking at the University rankings, there seems to be value for money as the RSB is the highest ranked among these universities.
Distri...
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