What products are being offered by a shop that specializes in bicycles (Essay Sample)

Instructions:

Using the broad definition of a product, identify and explain what products are being offered by a shop that specializes in bicycles; by a travel agent; by a supermarket; and, by a new car dealer. Your response should be at least 300 words in length. You are required to use at least your textbook as source material for your response. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations. ** if possible use source from Essentials of Marketing 12th Edition McGraw Hill** source..

Content:

Market Products
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Anything that is made available for sale is always referred to as a product. Therefore, anything at a display in any location and available for sale is a product and the products vary depending with the need of the intended customer. Different stores offer different products for sale. For example, in a bicycle shop you expect the following products for sale; locks, brake pads, saddles, tights helmet and sunglasses. Similarly, when you visit a supermarket you expect a wide range of products for sale. They vary from dairy products, baby-care products, books, frozen food, electrica...

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What products are being offered by a shop that specializes in bicycles (Essay Sample)

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