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Essay Available:
Pages:
1 page/≈275 words
Sources:
1 Source
Style:
APA
Subject:
Communications & Media
Type:
Case Study
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 4.46
Topic:

Strategies and Metrics Can Enhance Content Marketing is Crucial

Case Study Instructions:

For this discussion post, I'd ask that you take a look at one of two important trade publications that focus on social media. Choose either
Social Media Today(https://www(dot)socialmediatoday(dot)com/) or
Social Media Examiner. (https://www(dot)socialmediaexaminer(dot)com/)
Find a recent article that speaks to a topic that you want to (or need to) learn more about in order to complete your final client campaign for this course.
Read the article. Learn something.
In your post explain:
1. Why you decided you needed to learn about this topic. Did you realize this from completing your peer reviews? Was this already on your "to-do" list?
2. Summarize the article - so that you classmates know if this is a piece that may help them too.
3. Include the title, and a link to the article so that we can easily access it for reference.

Case Study Sample Content Preview:
Strategies and Metrics Can Enhance Content Marketing is Crucial
Understanding that some appropriate strategies and metrics can enhance content marketing is crucial. Quality content takes time and effort to create; therefore, content creators must do it correctly to ensure that it serves its purpose and does not waste the resources used to make it. Consequently, it is necessary to consider and analyze a content’s performance.
Andre Hutchinson’s article, 8 Content Marketing Metrics You Should Actually Care About, is worth reading and sheds light on the importance of checking a content’s metrics. Each content’s goal is different; therefore, it is critical to understand the purpose of each content and the proper approach to making the content compelling. Thus, the author listed eight key metrics to consider in the article. Web traffic source is an important metric; it is critical to determine where the audience is coming from and market the content from there. Social shares and backlinks are also important metrics for measuring brand awareness. Referring domain is also a metric to ...
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