Moka Origins: Key Learnings and Takeaways

Moka Origins Case Study Paper
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Moka Origins Case Study Paper
Key Learnings and Takeaways
Jeff Abella, the co-founder of Moka Origins, talked about his study in food science and how it motivated him to venture into sustainable farm operations. One of the significant lessons from Abella’s talk is that businesses should bring value to customers. It is essential to value the customer and provide them with high-quality products that are inclined to sustain their social and economic needs. Despite Abella’s educational background in food science, he played into his strengths by venturing into an area where he felt most competent – sustainable farming. The bottom line of successful business operations is centered on passion and commitment to serve communities.
The Triple Bottom Line Concept in Moka Origins
The triple bottom line perspective applies to Moka Origins’ business model in various ways. According to Miller (2020), the triple bottom line is a business concept that emphasizes the need for enterprises to commit to appraising their social and ecological ramifications, in addition to their financial health, instead of focusing mor...