SWOT Analysis for Stevens District Hospital

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SWOT Analysis Table
Internal Factors

Strengths
1 Not-for-profit facility
2 Accredited by The Joint Commission
3 Aggressive quality-management program
4 Low volume of medical malpractice claims
5 Provides a comprehensive range of acute care services
6 Significant renovation of core hospital to update aesthetics
7 Added a new wide-bore MRI machine last year
8 Reached 95th percentile in five of six HCAHPS categories
9 Accommodating patients with a broader range of body weights
10 Patient perception of higher quality and patient satisfaction

Weaknesses
1 Limited number of state medical school graduates makes local recruitment difficult
2 Lagging elements in HCAHPS scores are inpatient patient satisfaction and primary-care patient satisfaction
3 Continued shortage of medical staff, especially in orthopedics, oncology, and primary care
4 Competitor has added e-visits for physician practices
5 Struggle with accommodating patient scheduling requests to establish care with primary care physician
6 Competitor has an updated facility that has drawn more market share

External Factors

Opportunities
1 Growth of chronic disease will require changes to the care-management model
2 Addition of manufacturing positions that include benefits will increase commercial insurance coverage
3 Changes from the ACA will increase the number of patients in the market with insurance coverage
4 Expected growth in large employers with the addition of automotive factory in northwest sector of county
5 Increased recruitment efforts to address medical staff shortage
6 Implement urgent care center in north zip code
7 Purchase tablets for physicians for EMR rounding
8 Increase marketing for specific products

Threats
1 Drawing patients to newer facility
2 Drawing patients out of primary and specialty care at Stevens District Hospital
3 Loss of patients from primary care physicians’ practices
4 High deductibles from ACA will create financial burden for patients
5 Decrease in market share due to competitor
6 Increasing prevalence of chronic disease in population

The purpose of conducting a SWOT analysis
The SWOT analysis conducted in this scenario is a useful tool to evaluate the hospital's internal strengths and weaknesses and external opportunities and threats. This provides an in-depth evaluation of the hospital's current situation, enabling informed decision-making and more effective strategic planning (Teoli & An, 2019). It helps identify strategies that capitalize on the hospital's strengths, address weaknesses, take advantage of opportunities, and mitigate threats. Understanding the organization’s internal capabilities and external environment, it helps hospital leaders make more informed decisions about how to pursue their objectives best.
Limitations and advantages of conducting a SWOT analysis individually rather than with a group of stakeholders
It can be used in individual settings or with a group of stakeholders. While a group of stakeholders can provide more varied and comprehensive insights, conducting a SWOT analysis ...