Effects of Gender on Negotiations and Bargaining

Effects of Gender on Negotiations and Bargaining
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Effects of Gender on Negotiations and Bargaining
Negotiation refers to a strategic discussion for resolving a problem between parties where they find an acceptable solution. In addition, bargaining entails the negotiation between a seller and buyer regarding the price of a specific product and service with the aim of agreeing on the nature of the transaction and cost. Males use more direct and powerful language during negotiations and bargaining as opposed to females who use fewer directives and are indirect. The paper focuses on the effects of gender on negotiations and bargaining in the realm of businesses.
Effective negotiations and bargaining in crucial in business. They are a source of value to potential clients. Negotiations and bargaining make the parties involved agree on the price and terms of the transactions, which contributes to their contentment. However, the differences between men and women in negotiations and bargaining can be traced to childhood. Females learn to be cooperative and sensitive while males prefer dominance and toughness (Moslehpour et al., 2021). These characteristics shape how these individuals communicate and lead to divergent negotiating styles. For instance, men usually communicate directly while women are indirect and rely on non-verbal cues during negotiations. In business contexts, women seek to please and fear competition, while men are assertive, vocal, and competitive during negotiations and bargaining.
Many studies have revealed that females are less tough, effective, and competitive negotiators when compared to their male counterparts. Women are significantly influenced by men during negotiations and bargaining. They are perceived as less likely to start negotiations since they are indirect. Females’ characteristics make them less effective in negotiations. They include expressive, emotional, kind, warm, cooperative, and nurturing (Zulauf & Wagner, 2021). On the contrary, males are aggressive, powerful, and are likely to take a stand during negotiations and bargaining, making them more effective. However, the degree of gender dynamics sig...