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Essay Available:
Pages:
1 page/β‰ˆ275 words
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2 Sources
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Other
Subject:
Business & Marketing
Type:
Essay
Language:
English (U.S.)
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Topic:

Rocket Lab Internal Analysis of Corporation

Essay Instructions:

Conduct an internal analysis of the corporation :
1. Identify the portions of the company’s value chain that contribute the most towards the firm’s competitive advantage. Remember that a value chain is a tool for understanding the way that inputs are turned to outputs within the scope of the company’s own operations, so your answer should reflect that. Consider the broad divisions within the company and the order in which these divisions operate to turn inputs into outputs (eg. design and engineering would come before sales or aftermarket support)
2. Identify the portions of the company’s resources that contribute the most towards the firm’s competitive advantage. They could be tangible resources (eg. real estate, manufacturing plants), intangible resources (eg. intellectual property), or human resource advantages (eg. skilled engineers). Cover a resource that you have not already
3. Identify at least one way that the company has attempted to defend its competitive advantage from being copied/imitated by other companies. What makes this company unique? Does it have a sustainable competitive advantage?
it is only need a page of presentation paper, it is not a slide of ppt

Essay Sample Content Preview:

Rocket Lab Internal Analysis
Student Name
Institutional Affiliation
Date
Rocket Lab Internal Analysis
Rocket Lab constitutes an end-to-end space firm with an outstanding track record of mission success. The company's business model is historically anchored on developing small-class launch automobiles and selling of launch services. It is also innovating within facets of medium-class launch vehicles and launch services, on-orbit management solutions, space data applications, and space systems design and manufacturing (Rocket Lab USA Inc., 2021a). The respective initiatives constitute the firm’s value chain for the space economy. Launch services entail designing, manufacturing, and launching orbital rockets to deploy payloads to different Earth orbits and interplanetary destinations. Space systems are another critical division involving the design and manufacture of spacecraft and spacecraft components, including space data applications and on-orbit constellation management. Additional critical value chain components include investment in sales, distribution, marketing, and advertising.
Liquidity and capital resources contribute the most towards the company’s competitive advantage. Since its inceptio...
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