Plan for Business Optimization

Plan for Business Optimization.
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Plan for Business Optimization.
The simulated organization preparing for a change is a multinational corporation based in America. Dott-the company engages in the creation and selling of computer products, hardware, and software. Established in 1977, the entity has been in business for over forty years, waving through market challenges and trends. According to Johnson et al. (2019), Dott is listed on the NASDAQ stock exchange under the " Apple " ticker symbol." Dott headquarters is based in California, coordinating functions of more than 500 retail stores in over twenty-five countries (Johnson et al., 2019). With a global commitment to offering personal computing experiences through stylish products and new technologies, the company embraces a new vision to guide operations. That includes “To become unchallenged leader in technological innovation, enable people worldwide to achieve more with company’s products and services while impacting society and environment positively.” This report aims to develop a plan that will sustain the optimization of business operations through organizational learning and communication approaches while reflecting on challenges related to cultural resistance.
Need for Change and Required Outcome
Businesses worldwide undergo and implement changes in their practices, policies, or structures to enhance operations. The transformation may arise from increasing demands of customers or environmental uncertainties compelling organizations to advance by improving ways of handling things. To realize the need for possible changes, a company must evaluate internal and external factors and bring the change to the overall vision and mission. Consequently, this impacts stakeholders or members, including workers, who should prepare well for the shift. Therefore, at Dott, the need for change is realized through a critical analysis of internal and external aspects. From an evaluation process, it is revealed that Dott’s success links to factors like brand image, customer dedication, and positive reputation in the market. However, the company faces challenges like stiff competition, changing consumer needs, and economic uncertainties that create the urge to evolve. The required outcome includes a rise and renewal optimization that will revive a focus on sustainability, innovations, and customer orientation. To achieve this, the strategy for the company will include integrating Lewin’s change management model.
The education plan, model, and justification
Dott's educational program will prioritize a systematic approach to learning and development to address the changing requirements of its employees. In order to accomplish this, Kotter's 8-step Model (Johnson et al., 2019) has been chosen as the change management model. This model comprises the following steps: instilling a sense of urgency, building a coalition of advocates, developing a vision and strategy, communicating the vision for change, enabling others to act on the vision, achieving quick wins, solidifying gains, and producing additional changes, and integrating new practices into the organizational culture.
Kotter's Model is suitable for implementi...