Sign In
Not register? Register Now!
Essay Available:
Pages:
2 pages/β‰ˆ550 words
Sources:
4 Sources
Style:
APA
Subject:
Business & Marketing
Type:
Coursework
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 11.66
Topic:

Finding Marketing ROI Nirvana

Coursework Instructions:

Directions

Imagine you have been hired as the director of marketing for a professional sports organization located in a major metropolitan area . As you begin the position, you realize that the team has virtually done nothing to tie ROI to marketing initiatives. Develop five ways to build the team's prospect database in the off-season.

Please post what you view as the appropriate responses to the above prompts. You must justify your answer. Your initial post must be 450-500 words. Your post must have a clear,well-formulated thesis; sentence structure, grammar, punctuation, and spelling count.

Your response to at least two other classmates' ust be 100-200 wordan alternative analysis -- not just a "well done" phrase or "I agree." Consider points of agreement, disagreement, assumptions, and value judgments.

 

Coursework Sample Content Preview:


Finding Marketing ROI Nirvana
Author’s Name
Institutional Affiliation
Course Code and Name
Professor’s Name
Date
Finding Marketing ROI Nirvana
As the director of marketing for a professional sports organization in a major metropolitan area, it is sad to see that nothing has been done to tie the return on investment (ROI) to marketing initiatives. In particular, the ROI for marketing will help the organization to make proper decisions by optimizing its marketing efforts. The paper discusses five ways of building the team’s prospect database in the off-season.
First, to create a prospect marketing database, proper goals should be established. The most significant thing about establishing goals is that it helps the organization maintain clarity about things that it needs to achieve from the marketing campaign. Besides, sports marketing is an interconnected operation, aiming at product pricing, planning, and distribution of sports activities to 

...
Updated on
Get the Whole Paper!
Not exactly what you need?
Do you need a custom essay? Order right now:
Order

πŸ‘€ Other Visitors are Viewing These APA Coursework Samples: