Essay Available:
Pages:
1 page/≈275 words
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No Sources
Style:
APA
Subject:
Communications & Media
Type:
Case Study
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 4.46
Topic:
Fast Company Hack: How It Affected Apple News
Case Study Instructions:
Summary:
Tuesday night, the financial news publication Fast Company took the unusual step of shutting down its website after the company claimed it had been hacked, causing two offensive push notifications with racist language to be sent to Apple News subscribers.
Question:
1. To what extent do you think the incident has affected Apple News?
2. How do you think Apple News can communicate with the public to minimize damage and increase crowd control?
Source: https://www(dot)cnn(dot)com/2022/09/27/media/fast-company-apple-news
Case Study Sample Content Preview:
Fast Company Hack
Student's Name
Department, Institutional Affiliation
Course Name, Number, and Code
Professor’s Name
Due Date
Fast Company Hack
“To what extent do you think the incident has affected Apple News?”
Obscene and racist comments on a global website have a direct negative impact on the subscribers of the platform and the public image of any company involved. Apple News might not be responsible for sending derogative messages to their client; however, the incident has a tremendous impact on the organization. Apple subscribers had a wrong impression of the company upon receiving the offensive message, regardless of whoever sent it. Some customers might have unsubscribed from the platform while leaving bad reviews. Additionally, Apple News has lost significant revenue from potential clients who wanted to collaborate with the information website. Lastly, the incident has pai...
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