Wal-Mart #FightHunger Campaign with Laura Hall: A Persuasion Technique

Instructions: 
Find, document, and analyze a “technique of persuasion” that relates to the issues raised in Weeks 12-14.  We haven't had our Week 14 module yet, so some might want to wait till then, but you also have a chance to start early with Week 12 topics. 
Some examples: 
*a commercial that uses affective marketing/lovemarks.
*a social media marketing strategy
*content marketing (experiential, content creation)
*a social media influencer (on social networking site, video game, simulated world)
*innovative product placement/integration in a media text (tv show, film, online world) or in the world. 
Aim for an example that covers more than one topic.  For instance, this could be an influencer who uses lovemarks, or a product integration strategy that involves interactivity, or a persuasive design feature that is supposed to create an experience, etc.
Whatever you choose, you’ll need to upload some documentation of it: it could be a picture you take yourself, a link to a commercial, a screenshot, etc. You can use an example you brought up in the small group discussions, but don’t use an example brought up in lectures. 
Then write a 500-word analysis that interprets and evaluates the example in light of recent course themes. 
Some questions to spur your analysis:
How is the technique trying to break out of the clutter of ads and other marketing techniques?
How is the technique trying to capture its audience?
What kind of interactive relationship is it trying to establish?
What other issues and values are at stake here (privacy, labor, content confusion, social relationships)?
You’ll need to cite at least three authors. They could be from weeks 11-14 but one could be from previous weeks (for instance, if your example is about if children, you could use readings from that week).  
Attach your picture or link, but make sure you post your written portion in the text box. You can, as a backup, also attach it as a document.