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Essay Available:
Pages:
2 pages/β‰ˆ550 words
Sources:
10 Sources
Style:
APA
Subject:
Business & Marketing
Type:
Research Paper
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 10.37
Topic:

Achieving Specific Objectives Related to Student Services and Events

Research Paper Instructions:

Student services at ___University want to change the offered events. You are hired as an independent (qualitative) consultant to hold focus groups in thirteen campuses to come up with the suggestions of what kind of activities to be selected and suggest some programs.
Using the appendix b as a model (page 610 in the text book) develop a Focus Group Discussion Guide to conduct the focus groups. (25%)
Write the Instructions on how to conduct the focus groups that will go out to the campuses (13 of them) to accompany the Discussion Guide. (25%)
Elaborate in details what type of data are you going to be able to collect (quantitative and qualitative). (25%)
Describe in Details statistical analysis you will need to perform related to the outcome of focus groups. (25%)
Texbook: Title: Business Research methods 12E
Author: Donald R. Cooper, Pamela S. Schindler
Publisher: McGraw-Hill Irwin
Language: English
ISBN: 978-0-07-352150-3
Cooper, D. R., & Schindler, P. (2014). Business research methods. Mcgraw-hill

Research Paper Sample Content Preview:


Title
Your Name
Subject and Section
Professor’s Name
Date
The focus group aims to achieve several specific objectives related to student services and events at ____ University. The overarching goal is to gather valuable insights from students across thirteen campuses to inform decisions about changing the offered events.
Guide to Conduct the Focus Group Discussion
1 The moderator must look for an assistant moderator to assist in the focus group discussions. The moderator and assistant moderator will share the tasks and responsibilities to ensure a smooth session and to ensure that they will acquire all necessary information.
2 Then, the moderator needs to look for participants on each campus; commonly, ten participants are in a focus group discussion (Cooper & Schindler, 2014). The moderator will provide a consent form and ask them to return it to get their contact information for follow-up or reminders about the session.
3 After completing the participants, the moderator must prepare the venue, the questions, and other

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