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1 page/β‰ˆ275 words
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Style:
APA
Subject:
Management
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English (U.S.)
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Topic:

Implementing Communications to Address Problems

Other (Not Listed) Instructions:

Please prepare a response to the following post: Managing through communications -- assume the role of the target audience (i.e., employees) and discuss how implementing communications to address the problems your peers' identified could impact the situations for better or for worse. Use specific examples to support your responses, if possible.
During the height of the pandemic, everyone happened to be in what seemed like a frenzy and no one really knew what was going on, or at least that is what it felt like. Just a little over a year ago in January 2022, the Center for Disease Control and Prevention, CDC, was called out for confusing isolation and quarantine guidance. There had been a lack of regular communication and was requested to communicate more often and more clearly. There had repeatedly been promises made by the Biden Administration to put career scientists front and center in its COVID communications. However, such experts generally did not appear at the briefings.
This is a rather big deal because the masses needed to be adequately informed on the matter at hand, especially given that it was a global issue. According to Dr. Tom Frieden, "CDC literally wrote the book on how to communicate in a health emergency. Be first, be right, be credible, be empathetic and give people practical, proven things to do to protect themselves, their families and their communities," (NPR, 2022). The agency hardly spoke out and when they did, they misinformed the public pertaining to proper guidance. Given that the information was crucial due to its effect on everyone, the way in which the information was portrayed is important.

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Communication Response Post
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Hi! Your impressive discussion identified miscommunication in the Center for Disease Control and Prevention (CDC) concerning isolation and quarantine protocols. One of the proven ways to sabotage organizational credibility is to share information that turns out to be incorrect. Continual communication was necessary to mitigate fear and confusion among employees and other organizational stakeholders, as well as ensure that these individuals understood CDC’s key messages over time and cultivated trust (Agile Leaders Training Center, 2023). You indicate in the post that Biden’s Administration discredited the value of experts during media briefings, thus undermining the credibility of the information disseminated. The...
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