The Event Industry: Social Media Tech for Marketing (Essay Sample)
Major: Hospitality - The Event Industry
Chapter 12 of our textbook discusses event technology and the need to stay current in this area amidst exponential change. For anyone interested in this subject, I teach a whole other course dedicated to event technology, but for now, let's explore this a bit further.
Main Response (250 words minimum):
1. Identify a new technology that is changing the status quo for event marketing and/or operations (e.g. social media tech for marketing, registration tech, entertainment tech, security tech, logistics tech, virtual event tech, etc.). What major events today are using this technology?
2. How long has this technology been around? Is it still in its infancy? Or is it well-developed and established?
3. Are there any risks or concerns with use of this tech? (e.g. privacy, information security, customer satisfaction, user comprehension and readiness, etc.)
4. What are the approximate monetary costs associated with purchase and deployment of this technology? Is it much more expensive than alternative ways of managing the need of the event? Explain.
The Event Industry: Social Media Tech for Marketing
Q1. There are various new technologies the status quo for various events for marketing operations in the society such as the use of social media for marketing purposes. There are diverse applications of social media technology for marketing in major events in society today. The major events using the technology include conferences, art theatre and concerts, music festivals, and meet-ups.
Q2. The technology has been around for about 15 years and is never in its infancy state but mature and escalation phase being well-developed and established.
Q3. There are some risky concerns in the use of technology such as breaches to privacy and confidentiality of user's information and data. The information security of th
YOU MAY ALSO LIKE
- Drugs Essays
- Artificial intelligence Essays
- George washington Essays
- The crucible Essays
- Body image Essays
- Terrorism Essays
- Autism Essays
- Edgar allan poe Essays
- Mahatma gandhi Essays
- Progressive era Essays
- Overpopulation Essays
- Professionalism Essays
- Hurricane katrina Essays
- Poetry Essays
- Single parent Essays
- Movie Essays
You Might Also Like Other Topics Related to technology:
- Companies And Organization Shift: Innovation SolutionDescription: It is a shift that has companies and organization shift to data science automation and operationalization as there is pressure for business leaders to look for innovation solution...2 pages/≈550 words | 8 Sources | APA | Management | Essay |
- Analysis of The Veldt- TechnologiesDescription: “The Veldt” is a short story by Ray Bradbury, about two parents, Mr. and Mrs. Hadley who are experiencing real-life challenges with their two kids, Peter and Wendy due to their technologically advanced home....3 pages/≈825 words | No Sources | MLA | Literature & Language | Essay |
- Paper 1 A Sedimentation Of The Mind: Earth ProjectDescription: He focuses on the landscape theory whereby he believed that art played a major role in understanding the landscape. According to him, just like life and nature, good art should be in a continuous process of movement and should be instrumental in understanding the landscape....2 pages/≈550 words | 2 Sources | APA | Literature & Language | Essay |