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Pages:
4 pages/≈1100 words
Sources:
Check Instructions
Style:
Harvard
Subject:
Management
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 17.28
Topic:

The role of sustainability in the fashion industry Summary

Essay Instructions:

Major: Fashion Management
Subject: Academic Language & Communication for Undergraduate Study (ALAC)
Assignment: ALAC Formative assessment - Critical essay draft
Topic: The role of sustainability in the fashion industry; critically discuss this statement and illustrate with examples from your academic reading and fashion-related practice. 750 words min
Attachment: Class material
Some suggestions/ Ideas I have in mind:
We only have to focus on one of the four spheres of sustainability: environmental, social, economic, and cultural. I think that the cultural aspect would be a better choice for this essay.
We will have to discuss which UN SDG incorporates cultural sustainability. Website for reference: https://sdgs(dot)un(dot)org/goals
I would like to mainly talk about China’s traditional culture. E.g. the rise of national fashion brands, the protection of local craftsmanship, etc. More and more products with Chinese traditional cultural characteristics are being praised. Take some examples in the fashion industry: clothing and cosmetics are all acceptable. Co-branding and cooperation with big brands. Then talk about how the Chinese traditional cultural characteristics are imitated and accepted by Western countries/ China in turn influences the Western fashion trend and the world.
After explaining how Chinese characteristics influence other countries, cite some examples of Chinese culture being desecrated or misunderstood to demonstrate from both perspectives.
Because my professional direction is the business direction of fashion management, I want to highlight that the protection of Chinese culture and the fashion products created on this theme have market value and are loved by consumers. It is also a future trend and a path to sustainable development.
Submission Requirement:
Must include evidence of academic research in the form of a bibliography with in-text references (using Harvard referencing) from at least three academic texts to support your argument.
Academic essays should be submitted using Word and a formal font: - Arial, font size: 11,lines must be double-spaced on a white background in a single document (in PDF or Word ‘.doc’ or ‘.docx’ format) no larger than 40 Mb.

Essay Sample Content Preview:
THE ROLE OF SUSTAINABILITY IN THE FASHION INDUSTRY
by (Name)
The Name of the Class (Course)
Professor (Tutor)
The Name of the School (University)
The City and the State where it is located
The Date
Introduction
The fashion industry is one of the largest industries globally. Cultural sustainability means imparting and upholding conveying of traditional knowledge and artistic expressions to later posterities. Fashion is an exceptional means for cultural sustainability (Daxue Consulting 2020). Cultural sustainability in fashion advocates for protecting intangible heritage, tangible cultural heritage, traditional garments (jewelry), traditional crafts (oral traditions), and traditional cultural expressions. Cultural sustainability recognizes and respects different cultural habits and accepted practices globally (UCLG Committee). This essay will discuss the role of cultural sustainability in the fashion industry, the sustainable development goals that assimilate cultural sustainability, and China's traditional culture.
United Nations (UN) Sustainable Development Goals (SDGs) incorporating Cultural Sustainability
For more than a decade, the United Nations has been an active exponent of culture in all proposals to feasible development. The UN recognizes culture as the fourth pillar of sustainable progress and counts on governments globally to create a well-founded cultural strategy and to encompass an artistic element in all government policies. Several SDGs incorporate sustainable development goals, including; SDG 3 focusing on healthiness and wellness, SDG 4 concerned with high-standard education, SDG 12, aiming at accountable exhaustion and manufacturing; and SDG 16, promoting harmony, fair play, and strong institutions (UCLG Committee). SDG 3, which focuses on good health and well-being, questions fashion companies' responsibility when recruiting their models. The focus is on promoting good health through ensuring brands use healthy-looking models and protect their physical and mental health.
SDG 4, concerned with quality education, is applicable in the fashion industry because it enlightens on appropriate ways to celebrate culture by using cultural artifacts such as textiles, patterns, traditional clothes, and accessories, rather than plagiarize the cultural artifacts for commercial gain. Further, SDG 12, aiming at responsible consumption and production, incorporates cultural sustainability in the fashion industry that explores the causes of death of local textile industries due to the increase of secondhand clothing markets, which sell at lower prices, causing the disappearance of craftsmanship. SGD 16, which promotes peace, justice, and strong institutions, is relevant in cultural sustainability through its focus on intellectual property rights. This explains the various laws that protect designers for their unique creations, and plagiarizing designs could lead to court battles. Hence, the protection of fashion designers' work promotes cultural sustainability since most designs showcase different cultures.
Chinese Traditional Culture
Chinese traditional clothing is essential in the country's culture as a critical segment of Chinese progress. Regular Chinese clothing's primary features include a cross-c...
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