FrostAir: Crisis Management Organization

CRISIS MANAGEMENT ORGANIZATION
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Crisis Management Organization
Crisis management is an essential process for any institution. The operation is even more crucial for multinational organizations such as FrostAir, which directly provides services to several consumers around the world. An effective crisis management plan should encompass proper coordination of the organization’s three main structures: Strategic Direction (Gold); multi-function control of the crisis (Silver), and special teams, deployed as required (Bronze). The three teams have to work together for effective crisis management process. Success of the team will depend on their ability to coordinate their actions, manage information and communicate appropriately.
The first step in establishing a suitable coordination scheme for the three departments is to identify the composition of each group and their roles in the organization. The most prominent group in the scheme is the Gold team, which comprises the strategic command team. This team is responsible for making and agreeing or affirming the agreed policy changes. It consists of a team of professionals led by the crisis manager. This team will be responsible for creating a crisis management plan and describing the roles of each member in the crisis management team. The crisis management team, on their part, will be to constantly update this command team on the progress of the venture.
The second team is the Silver team, which comprises the crisis management team. This group will mainly include the crisis coordinator, whose role is to serve as a link between the Gold and the Bronze groups. The key function of this team is to update the Gold te...