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Essay Available:
Pages:
6 pages/β‰ˆ1650 words
Sources:
Check Instructions
Style:
APA
Subject:
Literature & Language
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 21.6
Topic:

United Parcel Service

Essay Instructions:

Grading Criteria Proficient Descriptor Points
Organization • Sequences information logically to enhance understanding of the firm’s status. Uses clear topic sentences to state the focus of each section. Uses transitions to connect key points.
• Specifies facts, examples, and vocabulary relevant to the intended audience. 10
Description of the firm • Describes the firm, its products or services, annual sales, and market share. (10 points)
• Identifies whether the firm operate operates nationally or internationally. If nationally, explain if operation is in one, or multiple, regions of the United States. (10 points)
• Describes the market(s) in which the firm operates, explaining whether it operates within an oligopoly, a monopolistically competitive market, a perfectly competitive market, or a monopoly. (10 points)
• Identifies competitors, giving a brief overview of the other businesses in the market. (10 points) 40
Economic Concepts • Explains at least 2 economic concepts that the firm seems to use to its advantage; such as, product differentiation, attainment of economies of scale, advertising, and others. (20 points)
• Describes how the economic concepts used by the firm are related to the firm’s regional, national, or international market. (10 points) 30
Recent Developments • Explains how any significant recent events or changes in this market have affected the firm; such as mergers and acquisitions, technological change, legal issues, market demand trends, and other events. 20
Recommendations • Provides evaluation of how this firm might better respond to the challenges it faces. (10 points)
• Recommendations are related to recent events in the firm, and in its associated market and are logical and feasible. (10 points) 20
Format • Provides a 6 page paper that is double-spaced, and includes a title page, reference page, running head, and page numbers. The title page and reference page are not counted in the length of 6 pages for the paper. 10
Credibility • Utilizes credible information sources (a minimum of 2) that are clearly identified, properly cited, and referenced using APA Style. 10
Grammar & Mechanics • Sentences are clear, well-articulated, and free from grammar, punctuation, and spelling errors. 10
Total

Essay Sample Content Preview:

United Parcel Service (UPS)
Name
Institutional Affiliation
United Parcel Service (UPS)
Since its inception in 1907, United Parcel Service (UPS) has become the largest package delivery company domestically and internationally. The company's services are not limited to package delivery. It also engages in logistics and supply chain solutions. Seven companies operate under the larger UPS umbrella, and each is charged with different functions. The UPS Mail Innovations is responsible for handling high-volume mail delivery services, particularly in the domestic market. UPS Air Cargo's main function is to make global mail and package deliveries. UPS Capital Corporation is responsible for addressing issues related to fiscal demands. Customer Solutions offers strategic solutions to corporations. UPS Freight offers freight services through a flexible and well-developed transit web that allows for timely pickup of cargo; Finally, UPS Supply Chain Solutions offers supply chain services to retail customers. UPS has remained on top of the competition through innovation, beating companies such as FedEx and DHL.
As of 2020, the company reportedly delivered about 6.3 billion packages around the world, a figure that was orchestrated by growth in global Business to Customer (B2C) volume and a surge in e-commerce. In the same year, the company reported revenues amounting to 84.6 billion dollars, which is projected to increase in the coming financial years (UPS, 2021). Today, UPS operates in more than 220 countries worldwide, but its headquarters remain in Atlanta, Georgia. UPS is the leading service provider in small packages delivery using ground and air transportation services in the domestic market. According to CSIMarket (2021), the company's market share dropped in the second quarter of 2021 to stand at 40.12 percent compared with its competitors' market share that stood at 59.88 percent during the same period. However, the company's revenue continues to grow relative to that of other competitors combined.
Operations of the Firm
Currently, UPS operates on an international scale, with its operations spanning 220 countries around the world. The growth of the company is founded on four pillars, including expansion into potential international markets, taking advantage of the growth of B2C and B2B e-commerce, enhanced services for both small and medium-sized customers, and increased penetration in the logistics market with a special focus on healthcare (UPS, 2021). The company has been keen on forming alliances with other players in the international market to expand its global operations. For example, the company has formed alliances with Oracle and SAP to have its functionality included in their software packages. In addition, UPS has invested in acquisitions to acquire companies such as Mail Boxes Etc, to increase its services to global retail customers.
UPS employs a differentiation strategy that is based on offering quality customer service. Through its online platform and other modes of communication, customers are encouraged to keep track of their shipments and raise any issues, which the customer care desk can tackle promptly. In addition, the company offers continued training to its employees on the value of customer servi...
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