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Important Values and Codes of Conduct of an Organization

Essay Instructions:

Journal: Week 02 Values -4 questions
Listen to the podcast about Cyrus Massoumi. Like it or not, it is important to recognize that he identifies as a marketer (i.e., communication professional) and makes decisions based on his own set of values.
1.Name at least 2 values that influence how Cyrus Massoumi thinks and acts as a marketer. For each value, discuss at least 1 way in which it has affected his professional decisions.
2.Where do you think his values come from? Just himself or elsewhere?
Next week, you will start a critical examination of an actual moral problem that has surfaced in your current career as a communication professional or a potential problem that may arise in your future dream job as a communication professional. Throughout this examination, you will need to apply values. You’ve already identified your personal values in your previous journal entry. Now do the following:
My personal values:
a. Authenticity: to have more credibility among audiences, to bring the truth to the public.
b. Creativity: To produce interesting content, to make boring things interesting.
c. Critical thinking: Like what we read about moral judgment,  knowingly and actively accept differences; to think independently and make decisions carefully.
1.Find and attach the values and codes of conduct of the organization where you currently work or hope to work as a communication practitioner or researcher. The website of the organization is a good place to start. Then identify at least 1 value or principle that resonates with you. (the web of the org: https://www(dot)ogilvy(dot)com/;role: communication practitioner-media and marketing related)
2.Find and attach the code of conduct that relates closest to your current or dream job as a communication practitioner or researcher. Although this course shares some professional codes, you are welcome to use something else. The websites of professional associations are good places to start. Then identify at least 1 value or principle that resonates with you. (the web of the org: https://www(dot)ogilvy(dot)com/;role: communication practitioner-media and marketing related)

Essay Sample Content Preview:

W2journal
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W2journal
Positivity is one of the values that influence how Cyrus Massoumi thinks and acts as a marketer. Massoumi is an entrepreneur, and as such, he is optimistic by nature. He is not bothered by something wrong happening because his focus is on the positive. Positivity has affected Massoumi's professional decisions because he has founded and successfully managed several businesses through it. Also, he is one of the leading young entrepreneurs today. The second value that has influenced Massoumi's thoughts and actions is efficiency. Massoumi seeks to maximize efficiency out of everything he does. One can see this in Massoumi's life's goals. For instance, while several high school students would rather spend their free time watching movies, he thought of using the time to start a business, which eventually became successful. I believe that Ma...
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