3 pages/≈825 words
Business & Marketing
SWOT ANALYSIS for SAMSUNG ELECTRONICS (Essay Sample)
Based on your unit reading, create a SWOT analysis for the company you chose to research (SAMSUNG ELECTRONICS). Your analysis should be between one to two pages and identify the company's strengths, weaknesses, opportunities, and threats. Use Microsoft Word and create four sections to your paper using the SWOT categories as your headings. Each category should have approximately 200-300 words describing the issues that fall under that area. The opportunities and threats should have at least ten items identified for each. Format your SWOT Analysis using APA Style. Use your own words, and include citations and references as needed to avoid plagiarism. *****PLEASE USE AS MANY SOURCES AS NEEDED************ source..
SWOT ANALYSIS OF SAMSUNG ELECTRONICS Name Institution Affiliation Course Date of Submission SWOT Analysis of Samsung Electronics Other the years, companies and corporations have been in the look-out for ways of improving their productivity, coping up with competition and emerging as winners in their specialization. The major goal is not only to maximize on profits, but also, remain relevant in the market over time. These corporations have been in a rush to adopt and implement effective and efficient techniques to their management units (Ferrell, 2011, p.120). The adoption of such techniques provides for the SWOT analysis technique to analyze the electronic giant. Samsung Electronics, a company dealing in various electronic devices; has grown globally and is well renowned. This paper critically provides the SWOT analysis that is important in identifying the strength, weaknesses, opportunities and threats that face a business enterprise. Strengths Samsung enjoys a high standard of products; the company engages in the production of a wide variety of products and is up to date in technological advancements. Samsung is mainly specialized in production of digital media and communications and device solution (Michell, 2010, p.69). The digital media and communication section delivers mobile phone, digital TVs, audio- visual devices and other telecommunication products. The device solution sector deals in the production of memory storage, desktop and laptops products among many others. Moreover, Samsung is known to be one of the leading players in the technological field of telecommunication, digital and semiconductor products (Ferrell, 2011, p.124). The company has reserved a lot of resources that are used in designs and development of new products with distinctive features for their customers. They have in the long run developed new products in the market, for example, it developed the first DDR4DRAMmodule by the ...
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