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Business & Marketing
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McDonald's observations Business & Marketing Essay (Essay Sample)

Instructions:

The point of the exercise is to relate some of the principles you have read about to an organization. Since McDonalds is available internationally, this is usually a good company to learn from. But feel free to use McDonalds, Starbucks, or any other large international organization that standardizes their processes. If you cannot physically go to one of these establishments due to COVID either find information online about the experience, or recall a time you did attend one of these restaurants! Details of the assignment are in the syllabus but I have copied them below!
Conduct a 30-minute observation at a local McDonald’s or Starbucks restaurant, and document the following. Due to COVID this may not be possible in person! If this is the case, please find a video of the work at McDonalds or Starbucks or use your past experiences to think about the actions of the employees!
 Look for specific examples of scientific management in practice. How are scientific management principles practiced across various positions at the restaurant? How would you assess the overall job design at the restaurant, according to our Contingency Analysis scale of highly mechanistic to highly non- mechanistic? Which jobs or positions are most mechanized versus least mechanized?
 Look for specific examples of classical/bureaucratic structure in practice. How are bureaucratic principles practiced at the restaurant? How would you assess the overall organization structure, according to our Contingency Analysis scale of highly bureaucratic (functional) to highly non-bureaucratic (network) structures?
 Prepare a one-page report (may be single-spaced) summarizing your observations. In two columns, bullet- point the examples of work practices from the (a) bureaucratic/classical (organization structure) and (b) scientific management (job design) perspectives, and provide illustrative examples from your observations.

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Content:


McDonald’s Scientific Management and Bureaucratic Structure
Student’s Name
Institutional Affiliation
Course Number and Name
Instructor’s Name
Due Date
McDonald’s Scientific Management and Bureaucratic Structure
Scientific management
Specific examples of scientific management in practice
Mcdonald's prides itself in leading the world eateries with outlets in more than 119 countries. Macdonald's successfully uses Fredrik Taylor's scientific management in regulating the cooking time of each product. For example, the company has scheduled 3 minutes for fries, and the chicken patty goes for 100 seconds (Raj, Lautoka, & Singh, 2020).
Scientific management principles are practiced across various positions at the restaurant.

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