Managing and Analyzing in a Global Economy Case

Your Name
Subject and Section
Professor’s Name
December 11, 2020
Managing in a Global Economy
Short answers – your answers can be in outline or list form as long as the answers address the questions
1. What are the primary factors that motivates an entity to engage in globalization/internationalization?
The primary factors that motivate an entity to engage in globalization are possibilities of increased profits, wider consumer reach, lower production costs, access to a diverse talent pool, and competitive success in the international marketplace.
2. Provide two examples of entities we have discussed where these entities combined innovation and learning to expand their operations and strategize for the future. Briefly list how they have accomplished this.
The two examples of multinational entities that combined innovation and learning to expand their operations are L’Oréal and RoboTech. On the one hand, L’Oréal was able to do this by opening its first research and innovation center in India that coupled product development with the local ‘taste’ of Indian consumers. On the other hand, RoboTech has pursued continuous monitoring and development of its product by providing the Singapore University research team a grant to improve its Kinetics system.
3. List the core/fundamental characteristics as well as the shortcomings of an entity that follows a global strategy.
The following are some of the characteristics of an entity that follows a global strategy; (1) attitude, (2) aptitude, (3) magnitude, (4) latitude, (5) rectitude, (6) exactitude, and (7) fortitude. Accordingly, the following are the setbacks of the same company, ()
4. A well-established and well recognized Indian pharmaceutical (drug) company wishes to enter the U.S. market. List its strategic alternatives for entering the market. Your listing should be sequential – starting with the least risk and...