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7 pages/β‰ˆ1925 words
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Style:
Harvard
Subject:
Business & Marketing
Type:
Coursework
Language:
English (U.S.)
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Total cost:
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Topic:

Reflective Diary of My Learning Experiences

Coursework Instructions:

The requirement is in the ppt. Thank you

Please read this document carefully. It includes the learning outcomes, assignment task, information about plagiarism and marking criteria. Please speak to your tutor if you have any questions.

Programme

Undergraduate/International Foundation Programme:

Business, Economics, Finance and Management

 

Module

Skills for Business

 

Assessment title

Reflective Diary  

 

Deadline date

To be confirmed by your tutor

 

Weighting

This assessment counts for 50% of your overall grade for this module

 

Pass mark

40%

*please note your University may require a higher grade for progression. 

Assignment summary

 

This assignment requires that you demonstrate that you can:

  • Reflect on your own practice as a student
  • Improve your academic skills through consistent effort and self-reflection 

Submission of work

 

 

 

Feedback

 

 


Important details

        Unless instructed otherwise by your tutor, please follow the below instructions:

Word count

2,000 words

File type

Word processed

Font

12 pitch font – Arial or Times New Roman

Format

Double spaced and justified

Referencing

Harvard system

Notes

Your assignment must include page numbers and word count

 

You will receive a 10% penalty for this assignment if you go over the word count by more than 10%. If your assignment is significantly under the word count, you may not have answered the question in full. This will be reflected in your overall mark and feedback given by your tutor.

 

The word count does not include contents, end of text references or appendices. 

Module learning outcomes

Upon successful completion of this module, you will be able to:

  • Write a reflective essay  
  • Reflect on your writing and researching skills.
  • Know your own strengths, weaknesses, opportunities and threats as a student.
  • Reflect on your presentation skills and areas for improvement.
  • Use effective Harvard Style referencing.
  • Identify academic and personal skills that need to be improved for the future.
  • Create your own points of development to improve your academic skills.

 

Please refer to your Subject Guide for the full list of learning outcomes for this module.

 

Assignment purpose:

The purpose of the Reflective Diary is to help you learn from your year at ONCAMPUS. The Learning Diary will help you to make connections between what you learnt at ONCAMPUS and how you can improve and use these skills in your future university studies and future work. You need to demonstrate the business skills explained above, as well as your strategy for self-reflection and for improving your transferrable skills.

 

Assignment instructions:

Use the following details to help structure your presentation

 

Overview

This is an individual piece of work. You will reflect deeply on your own skills and weaknesses. You will record your progress and identify areas for further improvement. You should include evidence from your CSR Essay, Marketing Mix presentation and your exam preparation skills.

 

How to prepare for your Reflective Diary

You should keep notes and update your Learning Diary continuously throughout the year, adding to it every time you have new experiences and reflections. Don’t leave it all to the end, as it might be difficult to remember the details of your experiences.    

 

Marking Criteria for the Reflective Diary

Points are divided among description, analysis and evaluation, and presentation and written language. Please see the attached MARK SCHEME for full details.

 

Writing Style

Unlike other academic writing which is usually written in third person, your Reflective Diary will need to be written in the first person.  This means that you may write things like ‘I thought practicing the presentation about the Marketing Mix was helpful because it allowed me to learn xyz.’  The review will be subjective. It will include information about your experiences, your thoughts and feelings, all reported from your own point of view.

 

Elements you should focus on

 

DESCRIPTION:

What you did. Describe the most important experiences that you have selected to include in your Reflective Diary.

 

ANALYSIS and EVALUATION:            

What is there yet to learn? What gaps do you still have in your knowledge/experiences that you would like to fulfil and how are you going to achieve this? How was the experience different than you imagined? What, if anything, would you have done differently? How will you use what you have learnt in the future?

 

Evaluate your experiences. What was good/bad, easy/difficult, pleasant/unpleasant, what went well/not so well, how useful was the experience?

 

REFLECTION:              

What did you learn from your experiences? Where will you use these skills?

 

Use the following details to help structure your Reflective Diary.

You may wish to reflect on the points below. Please note this list is not exhaustive, and you do not need to include all of the points. Adapt your reflection in order to suit your personal learning experience. The suggestions below are a starting point. Taking initiative is important for your university studies. Adding extra materials, ideas, reflections and sources to your Reflective Diary is encouraged 

 

Section 1: Presentation Skills (Marketing Mix Pres.) (30 marks) 600-700 words  

  1. What was my first impression when I was given the task.
  2. Choosing a product or service: which product or service did you choose, and why did you choose it? Did it work well, would you choose the same product or service next time? 
  3. Conducting research: how and where did you conduct research about this product or service? Would you do it differently next time, or the same? What did you learn?
  4. Presentation skills: what level of experience do I have with presentations (have I presented before)? How is my feeling prior to giving the presentation? Do I feel confident, a little nervous, very nervous? What, if anything, am I worried about? What, if anything, do I feel confident about?
  5. After the presentation: how did the presentation go? How long was the presentation, did I get the timing right? Did I make eye contact with the audience? Did I talk for enough time or too much time? Did I answer questions appropriately? Was the PowerPoint effective? Did the audience seem engaged or not? What went well and what didn’t? What can be improved next time? You may also wish to ask your tutor and classmates for feedback to get a more well-rounded view of your presentation skills.
  6. How can I improve next time?

 

Section 2: Argumentation and Academic Essay Writing (CSR Essay) (30 marks): 600-700 words

  1. The essay question: What was my first impression when I saw the essay question: “A business’s only responsibility is to produce profits. To what extent do you agree or disagree with this statement?”
  2. Conducting research: How did I conduct the research about CSR and the role of businesses in society? Did I do enough research? What could I do better next time? How and where can I apply this knowledge?
  3. Building an opinion: How did I build my opinion about this question? What could I do better next time? How and where can I apply this knowledge?
  4. Preparing for the in-class discussion: How was my preparation for the in-class discussion/debate about this CSR question? What could I do better next time? How and where can I apply this knowledge?
  5. Reflection about the in-class debate: what went well and how could I improve next time? Did I participate enough? Did I get to explain the points I wanted to make? How can I prepare or participate more effectively in future? How and where can I apply these skills?
  6. Academic essays: What makes a strong academic essay? How did I structure my essay? What did I learn from this and how can I improve?
  7. Referencing: How did I choose my sources for referencing? Do they reflect a wide range of opinions, methods and types of sources available? How could I improve this next time?
  8. Results: what was my grade for the essay? Was it higher or lower than expected? What did I learn from writing this essay and how can I improve next time?

 

Section 3: Exam Preparation and Exam Taking Skills (30 marks) 600-700 words

  1. Exam revision: what is my strategy for preparing for exams? What methods of revision and study tools do I have available? Do I prefer to study alone or in a group? If in a group, who will study with me? Should I form a study group? What am I confident about and what am I nervous about? Make a list of the topics you need to review most. What revision tools can I use? Start to prepare these now. What can I do in terms 1 and 2 to manage my workload in term 3, when all the exams will take place?
  2. Exam preparation: what do I need to bring to the exam? Did I bring everything with me, did I forget anything?
  3. Exam taking skills: during the exam, what do I do well and what needs improvement?
  4. Time management: How can I use the 2 hours in the most efficient way? How can I divide my time among different questions in the best way? What strategies can I use to be more efficient during an exam?
  5. Mood: How is my mood during an exam? Am I stressed or calm? If I am overly stressed, what methods of coping can I practice to help me through my exams now and in the future?
  6. How can I improve next time?

 

In conclusion, the Learning Diary needs to show:

  1. Proof that you have researched and analysed information.
  2. Critical thinking and evaluation. Reflection on your own practice.
  3. Analysis of how to improve.
  4. A clear layout. This is an assessed piece of work. Your Learning Diary should be presented neatly and clearly so as to help your tutor follow your progress and the steps you will take to improve your performance as a student. 
  5. A logical flow to your writing and a high quality of written English.
  1. Accurate Harvard Style referencing.

 

Referencing

You must research and incorporate reliable resources (books, academic articles, websites) into your work and provide a list of references.

 

You must not reference any user-generated sources of information such as Wikipedia or forums. You

could read these to get a general overview for your own understanding, but they should not be used in

your references as they are not always reliable sources of information. If you are unsure of what is

expected of you, please speak to your tutor.

 

 

Plagiarism

We expect all submitted work to be your own words (apart from in-text quotations), written in a style that reflects your English language level. If you copy other people’s work and present it as your own, this is called plagiarism and is a serious academic offence.

 

The full details of our policy on academic misconduct can be found at the back of the Programme Handbook.

 

You must complete a coursework submission sheet and attach this to the front of your assignment.

Submissions without this sheet may be rejected and may result in a mark of 0 being awarded for this assignment.

 
Coursework Sample Content Preview:

REFLECTIVE DIARY
Student’s Name
Course
Professor’s Name
Institution
Location
Date
Reflective Diary
In the year that I have been ONCAMPUS, I have accumulated many learning experiences that will not only impact my success in further studies but also my professional path. This paper is a reflection of my learning experiences and specifically, a focus on my strengths and weaknesses as a student as well as how I plan to improve my business skills.
Presentation Skills
               Part of my learning involved developing presentation skills. My first task involving presentation skills was about marketing mix. When I was first given the task, I was unsure and anxious. I have never considered myself an eloquent speaker and knowing that I would speak in front of people gave me the scare. Even though I was aware of the expected outcomes, I was scared that I might not deliver the desired results to my audience and my tutor as well. However, I jumped right into research on how to make a good presentation, even before I knew what specifically my presentation would be about. I found an article by Gallo (2020) to be very helpful as it gave me pointers on how to be a great presenter. I also explored other sources of information on the internet to prepare myself for the presentation. 
               I choose Apple’s iPhone as the product for the presentation. In the course of my research, I learned that the marketing mix is a tool comprising of price, product, promotion, and place, all of which influence the marketing strategy for a product/service (Luenendonk, 2020). Apple phones are very competitive in the market and I wanted to establish how the four Ps in the marketing mix are leveraged to introduce and keep Apple phones in the market. I was able to identify how the marketing mix influences Apple’s phones in the market. For instance, I realized that certain phone features such as battery and camera can have a profound impact on Apple’s competitiveness in the market. 
               I mostly relied on internet sources while researching Apple phones. A simple search on Apple’s marketing mix on Google was all I did. An article published by Pratap (2017) on Notesmatic was especially helpful as it discussed how each of the four Ps has influenced the iPhones’ position in the market. However, I feel that I should have incorporated more reliable and scholarly sources, such as peer-reviewed articles and academic books, for the research. For instance, I should have searched for more information about prices and product features on Apple’s official website. This would have made the content of my presentation more detailed and credible. This is a lesson that will be helpful in my future studies. I will be searching for information in reliable databases and academic sources because I want my work to be credible. I recently read a book on business research methods that reveals that using academic sources and databases in academic research increases the credibility and legitimacy of the information (Bell et al. 2019, p.100).
      &nbs...
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