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3 pages/≈825 words
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APA
Subject:
Business & Marketing
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Coursework
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English (U.S.)
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Topic:

IBM Case Study Essay

Coursework Instructions:

ANSWER ALL 4 PARTS (500-800 words)
1) What factors characterized the competitive environment that IBM faced in 2003?
2) Based on the stated objective of IBM leadership in the case to create a “Globally Integrated Enterprise” are these tools useful for IBM in its efforts at a WMI?
3) What things about IBM’s culture, history, values, organization and workforce offered support for creating a globally integrated enterprise? What things offered potential hindrances to the globally integrated enterprise? 
4) What specific human resource management and human capital indicators suggested that a change was needed in how IBM approached its talent management decisions? If you were an IBM business leader, would you care about improving talent management at IBM? What would be the evidence you would probably be seeing that would cause you to desire an improvement? If you were an HR leader at IBM, why would you care about improving talent management? Are the answers for a non-HR leader and an HR leader the same? 

Coursework Sample Content Preview:

IBM Case
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Question 1
In 2003, IBM was in the midst of a major shift towards globalization in the market. Organizations needed to maximize profitability through enhanced expansion into international markets yielding the best returns. IBM embarked to transfer certain parts of its value chain in varied international locations rather than replicating all parts of its operations. This strategy was aimed at enhancing its location based competitive advantage. In the same period, there was remarkable advancement in technology that significantly reduced the cost of global business communication and computing. The advancements placed IBM and its competitors in a near level playing ground. In this respect, it became imperative for companies to shift focus by not only focusing on their products and services but also concentrating more on improving service delivery and product innovation to establish their competitive advantage. IBM needed to ensure that its human capital would offer unique products and services that were well suited to the specific changing business needs of its clients.
Question 2
IBM’s objective of deploying the right skills and expertise to specific business opportunities is very useful for its profit maximizationendeavor. For a workforce management initiative to succeed, it must ensure that human capital with the right skills is availed on a timely basis and in the most cost friendly way. A good workforce management initiative (WMI) at IBM ensures that human capital connects with both clients’ needs and the company’s strategy. IBM’s WMI is very useful in supporting its Globally Integrated Enterprise (GIE) strategy. Its WMI is essential in harnessing all its consulting business opportunities through improved human capital utilization rates and effective talent management. It is also useful because it significantly reduces the number of dissatisfied clients and increases market penetration into strategic areas.
Question 3
IBM’s longstanding reputation or culture of good working conditions for its employees and contractors worked in favor of its global integrated enterprise endeavor. IBM would not layoff its expensive talent in favor of local cheap labor because it was committed to its employees rather than viewing them as mere factors of production. The company’s global footprint ...
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