Efficacy of William Lyons of Jaguar Land Rover as an Entrepreneurial Leader

MR. JAGUAR, SIR WILLIAM LYONS: INTRODUCING ENTERPRISE AND ENTREPRENEUR
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Table of Contents 1. Introduction. 2 2. Sir William Lyons – Behavioral Characteristics and Motivation. 2 3. Jaguar Land Rover – Business Model and Modern Business Pressures. 5 4. Recommendations for Sustainability Assurance. 8 5. Recommendations for Entrepreneurial Culture in Organization. 10 6. Conclusion. 12 7. References. 14 8. Appendices. 18
MR. JAGUAR, SIR WILLIAM LYONS: INTRODUCING ENTERPRISE AND ENTREPRENEUR
1. Introduction
Leadership is a fundamental component of a successful organization. Leaders envision progressive organizations with contemporary beliefs, distinct behaviors, and entrepreneurial mindsets. One of the examples is Jaguar Land Rover (Jaguar), a reputed and celebrated name in the global automotive sector. The company was founded by Sir William Lyons (William) in 1935 after World War II (WWII). Over the years, William has been recognized in the global automotive industry for his entrepreneurial leadership style (Doyle, 2022). By definition, entrepreneurial leaders can transform challenges into opportunities by creating social and economic value for people, internally and externally. Entrepreneurial leaders are more likely to take personal responsibility for managing change and align the business model with changing macroenvironment (Herlina, Tukiran, and Anwar, 2021). Arguably, William was one of the most celebrated entrepreneurial leaders that introduced a paradigm shift in the automobile industry.
This paper aims to analyze, discuss, and measure the efficacy of William as an entrepreneurial leader. The discussion would base on the theoretical concepts to measure the performance excellence and gaps in leadership practices of William. The investigation would also measure the business model relevance of Jaguar based on the paradigm shifts and challenges emerging in the modern business environment.
2. Sir William Lyons – Behavioral Characteristics and Motivation
William is the co-founder of Swallow Sidecar Company, which became a Jaguar after WWII. William is often referred to as Mr Jaguar in the global automotive sector. Theoretically, entrepreneurial leaders are visionary and creative. Entrepreneurial leaders would propose contemporary ideas that challenge the industry's status quo (Mehmood, Jian, Akram, and Tariq, 2021). William challenged the status quo for automotive manufacturing during WWII, which introduced a paradigm shift in the industry. The automobile sector was engaged in manufacturing and repairing spare parts for aircraft in the post-WWII era. Most automotive companies were unwilling to focus on manufacturing traditional vehicles since the market was risky. William rose with a vision of manufacturing sporting saloon vehicles for consumers. The introduction of the XK engine in 1948 became an overnight success, which redirected the focus of the automotive sector (See Figure 1 and Figure 2; Carr, 2020). William's vision and creativity as an entrepreneur created a new demand for sporting saloon vehicles.
According to the Social Learning Theory (SLT), entrepreneurial leaders are o...