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Essay Available:
Pages:
4 pages/≈1100 words
Sources:
4 Sources
Style:
APA
Subject:
Social Sciences
Type:
Research Paper
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 20.74
Topic:

Media Design Brief: Environmental Degradation

Research Paper Instructions:

MEDIA DESIGN BRIEF
Type: Research
Each student should research a social issue from a media design perspective and develop a project brief. The brief should include:
• A summary of the issue;
• Description of the communities, individuals and organisations involved and/or impacted;
• Overview of how the issue is currently and has previously been communicated;
• Opportunities for media design, including engagement.
The brief should be based on evidence collected through primary and secondary research. It should include evidence from existing documents and media artefacts as well as original material gathered via interviews, observations and analysis of data.
Any claims made or ideas proposed in the brief should be supported by evidence. This might include:
• quotations from an interview or document;
• photographs of a location or event;
• images of professional campaigns or grassroots initiatives;
• statistics or findings from a report.
Original research
Original research refers to primary evidence collected by you. You must demonstrate that you have conducted original research. To do so, the brief should include:
• original interview quotes from at least one source;
• original photographs, including captions and/or detailed notes from an observation, including timeline, location diagram, and observed action;
• original analysis of secondary data from multiple sources. This means you have drawn conclusions from multiple pieces of evidence, such as existing media, industry reports, academic papers, statistics, etc.
Structure
The brief should be written in a way that enables it to be understood without reference to additional material such as anything in the appendix or accessed via a link.
Your brief should be organised this way:
Issue summary: what is the issue you aim to address? Why is it important?
Current situation: How is the issue currently communicated? Include screen shots or examples here as needed. Ensure they are properly referenced.
People and place: Who are the publics and how are they involved or impacted? What are the relevant places?
Opportunities: What are some novel or new ways to communicate about this issue. Consider story angles and/or messages? Identify some of the ways you could engage people with this issue. Cite relevant facts and evidence to support your ideas.
References: List of cited sources in APA style.
Appendix: Appendices should include:
• a list of primary sources not covered by in the reference list eg: interviews or observations.
List the names, position, date and location of interviews and observations;
• additional primary or secondary research, such as extended interview transcripts; detailed observations; additional photographs; statistics or data sets.
• Each appendix should start on a new page.
Additional requirements
• Reference in APA style;
• 1,000 words, not including appendices or references;
• There is 10 per cent leeway on the total word count.
• Please do not use embedded hyperlinks: Blackboard strips these out.
• Students must read and comply with the Risk Assessment for SCA Student Projects. The assessment is available on Blackboard.
Tip
This assignment is the start of a process and it is likely you will need to do more research as your ideas progress. You may need to speak to more people, consult more documents and observe other situations. Your ideas may also change. This is fine. At this stage we want to see that you have made a start and have a plan to progress. Workshops are a chance to discuss your project as it evolves.
The links below are supported for you to understand the topic better:
https://vimeo(dot)com/49552724
https://vimeo(dot)com/113357093
https://vimeo(dot)com/6180364
http://www(dot)fabianmuir(dot)com/urban-burqa
https://www(dot)newyorker(dot)com/culture/photo-booth/an-agoraphobic-photographers-virtual-travels-on-google-street-view
https://www(dot)journalism(dot)co(dot)uk/news/how-the-ft-uses-comments-and-reader-call-outs-to-engage-with-the-audience/s2/a692625/
https://theconversation(dot)com/designer-nights-out-good-urban-planning-can-reduce-drunken-violence-52768
https://www(dot)theguardian(dot)com/environment/commentisfree/2018/jul/19/its-not-recycling-its-collecting-how-australians-were-sucked-into-the-crisis

Research Paper Sample Content Preview:

Environmental Degradation
Student's Name
Institution/Affiliation
Course
Professor
Date
Environmental Degradation
One of the most significant social issues is environmental degradation. This issue has been of concern recently since it affects everyone regardless of their social background. Since the environment is part of nature, it returns what it receives from human activity. According to Tyagi et al. (2014), forms of environmental degradation include air and water pollution, deforestation, rising sea levels, and land degradation. These forms of environmental degradation are due to human activity due to their negligence and lack of sensitization about the best environmental preservation practices. Since humans are at the core of environmental degradation, the process is impacted by economic and population growth, urbanization, agricultural intensification, and increased use of non-renewable energy. Other issues, such as fast fashion, threaten the environment since production and fashion companies produce clothes according to the fashion trends to enable quick moving in the market without minding their impact on the environment. Due to the intensity of this social issue, there have been negative impacts such as drought, global warming, increased natural calamities, and unpredictable weather changes.
Description of the Issue
As a result of the immense impacts of environmental degradation, there is a need for all people to engage in environmental protection. This activity involves everyone regardless of age, gender, and social-economic status. Students in primary schools are also educated about the need for environmental protection and the importance of engaging in preservation activities. At this point, it becomes necessary to run campaigns that reach all people while sensitizing them about the warning. Educating people in the community is crucial because it helps them understand the best sustainable ways of doing things to ensure they live in a better place for tomorrow.
Consequently, non-profit organizations and the government play a huge role in promoting environmental protection while averting degradation. Non-profit organizations plan periodical campaigns to sensitize people about the issue. Sometimes also, these organizations help protect the environment by organizing events such as clean-up and tree planting exercises. These activities help to rejuvenate the individual. The government's implementation of environmental preservation laws is important because it helps reduce the intensity of environmental degradation impacts (Kulina & Johansson Sevä, 2019). Creating seminars and free environmental courses could help improve people's understanding of the importance of preserving the environment. According to statistics, the current trend in environmental degradation might lead to more severe adverse effects due to a lack of environmental support systems to avert issues like natural catastrophes.
Current and Previous Environmental Communication
Environmental communication is the mode of disseminating information about matters related to the environment. Communication of this issue is diverse and has been adopted by all entities in the past, as well as traditional media. Organizations are kee...
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