Food Marketing Proposal: Nestle and PEPSICO

Food Marketing Proposal:
Nestle and PEPSICO
[name]
[school/course]
[professor]
[date]Nestle
When it comes t varieties of food and beverage products, Nestle is one of the leading brands. Nestle as a business entity has a range of business ventures from food and beverage products and health science to pet care products. Their food and beverage category has an even wider range from baby food, confectioneries, healthcare food, and drinks to day-to-day products.
Nestle's food and beverage products aim to be the nutritious products in the market that will contribute to the improvement of health and wellness. Their incorporation of food science and healthcare in their operations implies their intention to be of service in the customers' well being.
In Nestle website's Our Brands section, brands are categorized: Baby Foods; Bottled Water; Cereals; Chocolate & confectionery; Coffee; Culinary, chilled and frozen food; Dairy; Drinks; Food service; Healthcare nutrition; Ice cream; and Petcare. Under these categories are famous brands like Cerelac, Nescafe, Nesquik, etc (nestle.com).
Through these products produced with nutritious formulation, Nestle serves its customers with healthy and nutrition-based food and beverage products. Aside from nutritious products, Nestle also extends its healthcare service and benefits to communities and families in need.
Nestle does not simply monitor the satisfaction of its customer with its products. Instead, it meets the customers' present demand and applies updated innovation to their production. This strategy enhances Nestle's products in terms of food science, nutrition, and customer patronage. It also minimizes Nestle's need to regularly monitor its customer satisfaction. In addition to being an already established brand, they maintain their product qualities.
Nestle has been in the food and beverage industry for many generations now. Its service quality shows in the...