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Essay Available:
Pages:
10 pages/≈2750 words
Sources:
Check Instructions
Style:
Harvard
Subject:
Business & Marketing
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
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Topic:

Corporate Social Responsibility. Business & Marketing Essay

Essay Instructions:

It is strictly forbidden to extract the original text of the material, you need to quote it in your own words
1. We assign three tasks based on two real-life cases.
2. For case analysis, it is important for the students to demonstrate how well they use information
rather than reiterate or summarize what you have learned and/or memorized. Please make sure
you must link the knowledge you learnt from lectures when completing each task to illustrate
your abilities to apply knowledge to explain business phenomenon. 3. You are strongly encouraged to search additional information from different sources (e.g.,
news, corporate reports, journal articles etc.), which is relevant to the each task, to support your
ideas. Extra efforts in information searching enable you to receive higher scores, but efforts
cannot be considered if information is irrelevant or inappropriate. If you decide to refer to
additional online information (or other information sources), you must list all the information
sources or references.
4. It is an individual work to reflect your own understanding of the knowledge, and thus peer
discussion is not allowed. The answers from all students will submit to “Turnitin” to check
academic integrity. Please notice that Turnitin does not only scan past papers and publications,
but it also compares the outcomes of all students of this particular exam. Please use double
quotation marks to indicate your direct citation. Moreover, “Turnitin” is one of tools used in
marking process to check language similarity to avoid “a copy of language”. However, we would
also consider the “independence” of your ideas/insights by checking whether there are very
similar ideas/insights proposed from students. It is hardly possible for any student to have
extremely similar perspectives/opinions on each question. Therefore, if we find the viewpoints
proposed by any students are extremely similar with each other, we will regard the answers
as “a copy of idea”, and it will lead to 0 score for your final coursework.
5. Format
Spacing The coursework must use 1.5 line spacing and
Times New Roman
Font size The coursework must have a font size of 12
points.
Word counts The answers of all tasks must be between
2500-3000 words.
Submission name The students should type their answers in the
unified Coursework Submission Cover
Sheets (will be provided) and submit the
answers on Learning Mall (in the section of Week 15).
The coversheet must have a file name in the
form of “ID number+name”.
Any submission does not meet two of the above requirements will lead to deduction in marks.
6. The submission deadline is by 21st December (Monday). XJTLU policy is -5% per day up to a
total of 25%. Work submitted more than five working days late will receive a grade of zero.
7. Coursework preparation guidance. We aim to test students’ higher-order thinking skills
(knowledge understanding, intellectual skills, and transferable skills). The table below shows
some examples how to evaluate skills.
Knowledge understanding：Appropriately identify tested knowledge learnt from the lecture
Intellectual skills：Appropriately justify why and how the identified knowledge is linked with the task
Transferable skills：Appropriately employ the identified knowledge to explain business phenomenon,
and accordingly propose potential solutions to the problems in business reality

Essay Sample Content Preview:

Corporate Social Responsibility
Student’s Name
Course
Professor’s Name
Institution
Location of Institution
Date
Corporate Social Responsibility
International Business School Suzhou (IBSS)
IBSS came into the limelight in 2013 as a product of the unique partnership between Xi’an Jiaotong University and the University of Liverpool. The exclusive business school aims at offering their services with a unique blend of Western and Chinese academic practices. The school’s frequent exchanges, interactions, and collaborations with international and domestic businesses give them an edge when it comes to their learning and teaching environment. Further, students receive very fundamental knowledge that enables them to relate theoretical concepts in class to the actual environment. Using stakeholder theory, it is essential to determine the most important stakeholders in the organization and establish the role of corporate social responsibility in the future development of IBSS.
Even though it emerged in the 20th Century, the stakeholder concept has gained a greater footing in modern times considering the rise in corporate scandals with Tyco, WorldCom, and Enron being prime examples (Parmar et al. 2010). These developments were vital in cementing concrete foundations on the need for ethics in running institutions rather than an insistence on pure profits alone. The theory promotes an ethical, effective, efficient, and practical approach to managing institutions in a highly complex and turbulent environment. Organizations that treat their stakeholders exceptionally are bound to receive reciprocated efforts from them apparent in positive attitudes and behaviors. Stakeholders are “individuals, groups, and organizations that have an interest in the processes and outcomes of the firm and upon whom the firm depends for the achievement of its goals” (Harrison, Freeman, and Abreu 2015, p. 859).
On the other hand, stakeholder theory is often confused with corporate social responsibility (CSR) theory although that is never the case. The former is a management theory that is predicated upon the moral treatment of stakeholders and specifically, it is not a moral theory. The CSR theory is focused on promoting organizational behavior or policies that are closely linked to social goals such as taking care of the environment or corporate philanthropy. Stakeholder theory receives further criticism from supporters of shareholder value maximization although that is a discussion for another day. Nevertheless, the infiltration of the stakeholder theory in various disciplines makes it important for IBSS to determine its most important stakeholder who is associated with the institution’s daily operations.
Students are earmarked as a very unique category of stakeholders because the credibility of the entire organization rests upon them. IBSS is an international organization and thus, it has to ensure that the students are in the best environment that guarantees their success. Learners’ success improves the university’s credibility to the international market as more students would be open to receiving their services. Also, this possibility is predicated upon enhancing students’ se...
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