Sign In
Not register? Register Now!
Essay Available:
Pages:
11 pages/≈3025 words
Sources:
Check Instructions
Style:
Harvard
Subject:
Business & Marketing
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 47.52
Topic:

The Impact of Tesla Model Y & 3 on the Zhejiang Electric Vehicle Market in the Past Three Years

Essay Instructions:

The assessment requirements for the Undergraduate Business Research Methods module, in addition to the generic Level 6 University Assessment Criteria (see your module handbook) and correct use of the required referencing format and style, include the following module specific criteria:

ECA (100% of the final mark): submit to Bb in Week 13 (3,500-word individual report):

●        Title;

●        Introduction and background: A rationale for the proposed research project;

●        State the aim and objectives of the research;

●        Provide an outline review of key underpinning literature;

●        Provide an outline of the research project strategy and its data requirements;

●        Outline the key findings so far from your secondary research.

●        Outline anticipated milestones in the preparation and execution of the project – create a Gantt chart and describe the project journey.

Presentation Guidance 

✔      Use font size 12; 

✔      Use 1.5 Line and Paragraph spacing;

✔      Headings in bold;

✔      Include your name and student number as a header on all pages;

✔      Include page numbers as a footer;

✔      Use Harvard referencing throughout;

✔      Include a reference list of all of the sources cited in your work.

Word limits and penalties for assignment 

If the assignment is within +10% of the stated word limit no penalty will apply.

The word count is to be declared on the front page of your assignment and the assignment cover sheet.  If this word count is falsified, this will be regarded as academic misconduct.

The word count does not include:

●       Title and Contents page;

●       Reference list;

●       Appropriate tables, figures and illustrations.

Please note, in-text citations [e.g. (Smith, 2011)] and direct secondary quotations [e.g. “dib-dab nonsense analysis” (Smith, 2011 p.123)] are INCLUDED in the word count.

If the word limit of the full assignment exceeds the +10% limit, 10% of the mark provisionally awarded to the assignment will be deducted.  For example: if the assignment is worth 70 marks but is above the word limit by more than 10%, a penalty of 7 marks will be imposed, giving a final mark of 63.

Summarising and compressing the information in your assignment into the word limit is one of the skills that students are expected to acquire and demonstrate as part of the assignment process.

Essay Sample Content Preview:


THE IMPACT OF TESLA MODEL Y & 3 ON THE ZHEJIANG ELECTRIC VEHICLE MARKET IN THE PAST THREE YEARS
by (Name)
Class (Course)
Professor (Tutor)
School (University)
City and State
Date
Introduction and Background
Tesla, an electric vehicle company based in California, United States, has been in the spotlight since its establishment. The company has made remarkable achievements within a few years of entering the Chinese market. It has become one of the leading brands in China in terms of sales. Tesla began as an electric racing car company in 2003 (Chen, Li, & Zhi, 2022). According to Elon Musk, Tesla’s Chief Executive Officer (CEO), the master plan was to establish an expensive low-volume car and then gradually develop a medium and high-volume car at an affordable cost. Its first vehicle, the Roaster was launched in 2008 (Zhang, 2022). In 2014, Tesla entered the Chinese market with Model X and later Model Y in 2016 (Dai & Zhang, 2022). Both models were premium cars imported from the US and cost around one million Yuan. In 2020, Tesla officially entered the Chinese market, with the mass delivery of its Model 3 at Tesla Giga Shanghai (Yin et al., 2022). This model was reasonably priced. Initially, cars imported from the US were subjected to a 25% tariff (Li, 2023). This increased to 40% following the US-China trade conflict in 2018, prompting Tesla to negotiate with central and local governments to set up a factory in China (Thomas & Maine, 2020). This resulted in the establishment of Tesla’s Gigafactory in Shanghai. The timing was brilliant since the Chinese government had just lifted the restriction on foreign ownership in new car firms. As a result, Tesla became the first foreign-owned vehicle company in China. Gigafactory started manufacturing Model 3 in late 2019 and Model Y in late 2020 (Dai & Zhang, 2022). The high tariff barrier, the low production cost, and the largest automotive market in China compelled Tesla to build a factory in China (Bloomberg, 2023). Tesla’s strategy in China is to utilize low labor costs and local supply chains to increase production and minimize the product price. This would increase the sales of its new models. Today, the company focuses on producing affordable mass-market electric vehicles. This paper studies the impact of Tesla Model Y and 3 in the Zhejiang electric vehicle market. The study uses a comparative analysis to evaluate the contribution of Tesla's new models to the Zhejiang market. The result is that Tesla's new models play a significant role in Zhejiang's clean energy industry.
Research Aim and Objective
This research aims to evaluate the impact of Tesla Model Y and 3 on the Zhejiang electric vehicle market. Tesla's Model Y and 3 are the company's new models to exist in the Chinese market. To achieve the research objective, this study analyzes the demand for electric vehicles in Zhejiang, the production volume of green energy, the price trend, and the market share of Tesla in the region. These factors determine how Tesla’s new models impact the region’s energy vehicle industry.
Literature Review
Tesla is...

Updated on
Get the Whole Paper!
Not exactly what you need?
Do you need a custom essay? Order right now:
Order

👀 Other Visitors are Viewing These Harvard Essay Samples:

HIRE A WRITER FROM $11.95 / PAGE
ORDER WITH 15% DISCOUNT!
Order Now