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Pages:
1 page/β‰ˆ275 words
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Style:
APA
Subject:
Management
Type:
Essay
Language:
English (U.S.)
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Topic:

Advantages and Disadvantages of Different International Entry Modes of GreenWood

Essay Instructions:

Case Objective
To assess the advantages and disadvantages of different International entry modes.
Case Question(s):
1. Using the RBV, identify the resources and capabilities possessed by GreenWood before its international expansion into China.
2. Identify and specify here the location-specific advantages and disadvantages that play a role in motivating GreenWood to enter China. You will want to consider the advantages and disadvantages which exist for the tree plantation industry as a whole.
3. Have the decisions made by GreenWood for expansion been adequately anticipated by GreenWood’s overall strategy? If so, in what ways? Are these decisions consistent with the company’s vision, mission, and values? Provide examples to support your answer.
4. What forces in the external environment might affect GreenWood’s choice of strategy?

Essay Sample Content Preview:

Case Study – Greenwood
Your Name
Subject and section
1 Question 1
1 Before expanding into China, Greenwood had assets grounded in the Resource-Based View (RBV). These encompassed tangible assets like financial reserves and land, intangible strengths like a notable brand reputation and proprietary technologies, a skilled forestry management team, advanced forestry techniques, and organizational prowess with an efficient supply chain and strategic partnerships.
2 Question 2
2 Having succeeded in the U.S., Greenwood saw an attractive opportunity in the emerging Chinese timber and poplar tree market. While China presented a fresh market with minimal competition, enabling GreenWood a potential first-mover advantage and a chance for long-term government ties, the company also faced cultural and operational challenges distinct from the U.S. GreenWood...
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