Leadership Communication Analysis of Twitter

For Milestone Two, you will analyze the leadership communications of your chosen organization. Some examples of leadership communications might be memorandums to internal employees regarding organizational changes or job responsibilities, speeches or presentations by an organizational leader, interviews of an organizational leader regarding a crisis event in the organization, and so on. Be sure to review several examples of leadership communications for your analysis.
Specifically, you will focus on how well the messages from leadership reach internal and external audiences as well as the messages’ impact on the culture of the organization. Your analysis should consider both the messages themselves as well as the role leadership played in the development and delivery of the messages.
Prompt
Specifically, the following critical elements must be addressed:
Analysis of Leadership Communications: Your submission should be drawn from the specific readings in the course material and must include the following:
Evaluate the communications for how effectively leadership met the needs of internal stakeholders
Evaluate the communications for how effectively leadership met needs of external stakeholders
Analyze the communications and determine their impact on the culture of the organization
Explain the approach, or lack of approach, of the organization to issues of ethics.
Your response should be a general explanation regarding the overall process (or lack thereof) of the organization regarding issues of ethics. For example, is it clear how issues of ethics would be handled by leadership? What steps were or were not considered for ethical concerns?
Explain how issues in organizational culture affect opportunities for organizational growth.
For example, how might interpersonal issues that arise from communications inhibit organizational growth?
What to Submit
The paper should be submitted as a 2- to 4-page Microsoft Word document with double spacing, 12-point Times New Roman font, one-inch margins, and sources cited in APA format.