An action oriented document or playbook that guides the analysis

Develop a Self-Marketing Plan for Career Development
Author’s Name
Institutional Affiliation
Contents TOC \o "1-3" \h \z \u 1.Introduction PAGEREF _Toc14479132 \h 42.Future Objective PAGEREF _Toc14479133 \h 43.Situation Analysis PAGEREF _Toc14479134 \h 43.1Strength PAGEREF _Toc14479135 \h 43.2Weakness PAGEREF _Toc14479136 \h 53.3Opportunity PAGEREF _Toc14479137 \h 53.4Threat PAGEREF _Toc14479138 \h 54Market Summary PAGEREF _Toc14479139 \h 55Target Market PAGEREF _Toc14479140 \h 66Marketing Research PAGEREF _Toc14479141 \h 67Area of Interest PAGEREF _Toc14479142 \h 78Product Description PAGEREF _Toc14479143 \h 79Positioning Myself PAGEREF _Toc14479144 \h 79.1Advertising: PAGEREF _Toc14479145 \h 79.2Sales Promotion PAGEREF _Toc14479146 \h 710Pricing PAGEREF _Toc14479147 \h 811.Retail Environment PAGEREF _Toc14479148 \h 812.SPIN Question PAGEREF _Toc14479149 \h 913.Controls PAGEREF _Toc14479150 \h 913.1Contingency Plan PAGEREF _Toc14479151 \h 913.2Personal Contingency plan PAGEREF _Toc14479152 \h 1014.Relationship Development PAGEREF _Toc14479153 \h 1015.Conclusion PAGEREF _Toc14479154 \h 10References PAGEREF _Toc14479155 \h 11
Develop a Self-Marketing Plan for Career Development
Elevator Pitch
Hello! My name is …………, I am a ……. year student at ……… University. I am reading Brand Management as my major subject. In connotation, I want to pursue a career in Brand Management. For this, I have completed many projects at my university and currently, I am associated with a voluntary marketing campaign for raising funds for a childhood education program in my town …... Soon I will be graduating from the University, so do you have any opportunity for me? I can be reached at this number.
1 Introduction
A marketing plan is like a templet that denominates the required steps and possible outcomes so that the followers can be guided in accordance with it. Similarly, a personal marketing plan elaborates a track towards career development and guide the person accordingly (Manai, & Holmlund, 2015; Hunt, Mello, & Deitz, 2018). In association, the following plan is designed as per my career objectives, market research and strategies for a prosperous lifestyle.
2 Future Objective
1 My first step towards a bright future is to get enrolled in the University of California to obtain higher education in the fields of business
2 I want to work in corporations in California, specifically in the department of brand management
3 My vision of life is to live a happy life with financial freedom and prosperity
4 For this kind of life, I must maintain earnings up to $100, 000 per year
3 Situation Analysis
1 Strength
I get devoted to my works
I am self-motivated
I work in an organized manner
I can persuade others through my words and actions
I possess an assertive and conscientious type of personality
2 Weakness
I lack initiation as I am afraid of risks and losses
My intense devotion to the work make me stagnant until that work is complete
I cannot work in panic, I like organized working
3 Opportunity
Corporates employee motivated people
Businesses want to get associated with organized people, I own a...