Importance of Communication in Customer Service

Importance of Communication
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Main Communication Methods
Communication is necessary for businesses to build relationships, offer services, and form trust with customers. The critical communication methods include verbal communication, including speeches and sales pitches; non-verbal communication, including gestures and body language, written communication involving memos, emails, and letters; listening communication; and visual communication, like a professional presentation (Awasthi & Kumar, 2022). each method is suitable based on the situation and the customer’s nature to build a sustainable relationship.
Communication and Customer Service
Communication is the foundation of quality customer service. Successful businesses communicate with understandably, politeness, and articulation while interacting with customers professionally. Besides, business professionals practice active listening as a communication method to exhibit significance and empathy toward customers, making relationships stronger to build sustainable relationships (Misischia et al., 2022). Business professionals must understand the role of two-way communication...