Creating A Social Media Ad: Model Choice & Target Market

Creating a Social Media Ad Author Name University Name Social media is one of the best sources of online marketing, and a lot of businesses have turned to Facebook, Twitter, LinkedIn and other social networking sites to meet new people, target potential customers, and hire best candidates from across the globe. It’s safe to mention that social media sites are most reliable and authentic when it comes to selling different products and services and engaging new customers from across the globe (Spasovski, & Trkman, 2015). Model choice and target market of my ad Keeping in mind the current market trends, I have come up with a stunning and unique social media advertisement. The purpose is to sell RVs (recreational vehicles) to a large number of people in the United States. The term recreational vehicle is mostly used as an extensive category of motor vehicle, including well-designed, expensive or least expensive limousines. I have tried my best to choose a range of vehicles that could fulfill the requirements of all types of customers. My target audience for this ad is people from 15 to 55 years, and I will definitely provide them with comfortable and affordable limousines. For this purpose, I aim to use different types of RVs such as motorhomes, fifth-wheel trailers, caravans, campervans, truck campers and popup campers. All of them will be of different sizes and models, ensuring that all American citizens can afford my RVs. The model I have selected is as below: I have selected this particular model after keenly checking its history, customer reviews, and overall performance. Hopefully, it will be a good investment for me, and I will be able to earn something from $400 to $1000 per month in the beginning. Feedback and suggestions are, however, welcomed from my seniors as I really want to grow in this industry by targeting maximum customers through social media. Two main competitors While preparing myself for a bright future and establishing my business, how can I forget about the competitors? As I plan to launch this recreational vehicle in the United States, two main competitors are American Coach and Coachman. American Coach mainly deals in heritage, eagle, revolution, dream, allegiance, and tradition like models, while the latter deals in the cross country, Mirada, cross country SRS, Mirada select and pursuit like famous models. I am aware of the fact that they have been in the industry for a year, and it won’t be easy for me...