Business and Marketing BUS 303 week 2 SLP

Please follow the instructions on the attached document below Warning title pages and references pages are not considered pages to the university please make sure the paper is full. any inconsistencies or grammatical errors will result in automatic revisions.. Thanks

Assignment reading:

Business ethicists claim that the recent spate of business leaders, especially bankers, who have admitted to unethical behavior, is not surprising.  In fact, these experts explain that when rewards are high and risks are low, the brain often gives the green light to cheat. So how to stop unethical corporate cultures that arise from such a natural human response?

Mark Frame, a psychology professor at Middle Tennessee State University who specializes in workplace psychology, says to begin by communicating solid business values to stakeholders. "If you advertise that you are trying to be ethical, you're going to wind up hiring more ethical people. It's kind of that field of dreams thing: If you build it, they will come," he says.

But words must be followed by actions, so the next step is to thwart unethical behavior. Operating under the tacit rule that "it's okay as long as we're not caught" is insufficient. UC Berkeley professor Barry Staw says companies need to make their stance clear: When employees cross a legal line, they will lose their job and possibly be reported to authorities. Such a strategy invokes fear of punishment over reward for good behavior.

Making ethical choices may not be innate, but people can be taught why making moral choices is ultimately in their best interests, says Dave Mayer, a management professor at the University of Michigan's Ross School of Business. He tells his students that the best way to test whether an action is ethical is to ask oneself: Is what I'm planning to do the right thing or is it simply in my own self interest? If the answer is the latter, it's probably not the best way to go.

Assignment Instructions: If you were in a corporate culture in which you witnessed cheating, what would you do? How can a business create a culture that encourages its workers to be ethical? Do you think ethics and morality begin at home?

1.  Now prepare to write your own 3 page persuasive and descriptive essays about the case study above and answer the three questions in the assignment instructions.

2.  Explain which guidelines you used in the essay.  Also be sure to include why your essay was ethical, using ideas from Cialdini’s article in your paper.

3.  Submit your assignments by the module's due date.

Assignment Expectations:

Write a persuasive essay (3 pages) using guidelines from Cialdini, Conger, and/or Bowman.

Explain which guidelines (about 200 words) you used in your memo and include why your memo was ethical.