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Essay Available:
Pages:
2 pages/β‰ˆ550 words
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2 Sources
Style:
APA
Subject:
Business & Marketing
Type:
Essay
Language:
English (U.S.)
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MS Word
Date:
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Topic:

Benefits and Challenges of Organizational and Operational Plans of Keurig

Essay Instructions:

Previously, your CLC group conducted an extensive assessment of your selected firm's external and internal environment and of the elements influencing both. Reflect on this research and analysis as you move forward assessing the next steps for the firm and how to increase value for the shareholders and stakeholders involved. This question of value is largely influenced by the firm's ability to be optimally organized and operated.
Compose a written assessment of your selected firm's organizational strategies and operational processes, evaluating what changes need to be made and what procedures need to be maintained in order to outfit the firm for increasing success.
1. How does the current organizational and operational structure, including the system of corporate governance, benefit the firm? How does the current organizational and operational system challenge the firm's success? What would have to change to reverse how structural issues are impeding the firm's success?
2.How might the firm benefit from a strategic alliance? What are the risks of a strategic alliance and how might those risks be managed?
We did our Project on Keurig

Essay Sample Content Preview:

Organizational and Operational Plans (Keurig)
Student’s Name
Institution Affiliation
Instructors Name
Date
Keurig is a multinational corporation that manufactures and sells single-serve coffee makers and coffee pods. It is a subsidiary of the private investment firm JAB Holding Company. Keurig's current organizational and operational structure benefits the company in various ways (Grabs, 2017). One advantage is that Keurig has a hierarchal leadership structure and decision-making authority, allowing for effective internal coordination and communication. This enables the company to respond quickly to market changes and capitalize on growth and new opportunities. Another advantage is that Keurig has a strong brand and reputation, which can aid in consumer attraction and retention. The firm has made significant marketing and product development investments to maintain its position as a world leader in the coffee market.
However, challenges in the current organizational and operations framework may cause risks to Keurig's excellence. One potential issue is that, as a subsidiary of JAB Holding Company, Keurig might not have the same degree of freedom to make decisions and take risks as a separate company. This can make responding to changing market conditions and competing with upcoming markets more difficult.
Keurig may need to reconsider its organizational and operational structure to reverse the structural flaws impeding its development. For example, the corporation could consider rearranging its decision-making procedures for greater flexibility and innovation. It may also need to spend on research and development to keep ahead of the competition and fulfill evolving consumer expectations. The specific modifications that Keurig would need to make to its organizational and operational structure would be determined by its specific challenges and ambitions.
Strategic Alliances
A strategic alliance is a commercial partnership that comprises cooperation and collaboration to achieve a common goal or advantage (Bustinza et al., 2019). Sharing resources and knowledge is one of the ways Ke...
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