International Business: Key Participants and the Role of Culture in Shaping It

Module 2: Reflective Summary
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Module 2: Reflective Summary
Chapter 3
In chapter 3, I learned about key participants in international business and their respective roles. What I found most interesting and insightful in the chapter is the international value chain and how different players come together with different resources to make the end product possible. For example, it takes components made in at least eight countries to make Apple’s iPhone. From this, I learned how international business is integral in developing many products we use today. In essence, I got to understand the complex role played by Multinational Enterprises (MNEs) such as Amazon, Unilever, and Ford in delivering value to consumers. I also learned about the Born Global focal firms characterized by a high level of technological...