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Essay Available:
Pages:
1 page/≈275 words
Sources:
No Sources
Style:
APA
Subject:
Management
Type:
Case Study
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 4.86
Topic:

Recommendation for Apple Watch Team to Manage Customer Resistance

Case Study Instructions:

Read the case and the sample of the consultant's letter before the writer start to write this order.
Please ask the writer follow the preparation question to complete this order.
-Which innovation characteristics could Apple leverage to manage resistance to future generations of Apple Watch?
-Discuss the role of propagation mechanisms in reducing resistance to Apple watch
-What are the consumer characteristics that Apple needs to influence to overcome consumer resistance to its smartwatch?
-Discuss the barriers and sources of active and passive innovation resistance in the context of Apple watch.
Remember, the highlight part of this paper is to address key issue(s) and provides a
suggested approach for management to follo

Case Study Sample Content Preview:

Recommendation for Apple Watch Team to Manage Customer Resistance
Student’s Name
Institutional Affiliation
Date
Consultant’s Letter
Dear
With the increased resistance from the consumers and pressure to improve on the functionality of the Apple watch, I would recommend your team to develop and maintain a dynamic strategy that will consist of the following features. Cellular connectivity where apple watch users can send and receive texts or calls, stream music, and remain connected without their iPhones close to them. This feature will ensure that the users are not always connected to their iPhones. The other element is on the health and fitness of the user. Ensure that the watch can keep the right track of the user's health and fitness.
I also recommend the usage of propagation mechanism as it will ensure that the health regulatory bodies can ov...
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