Personal Branding

Personal branding
Social media is a vital tool in the contemporary world for people to enhance their professional brands. The dramatic increase in social media users has enabled them to tell their stories while documenting their experiences. Individuals reach out to potential employers through social media, and social media provides a wide range of audiences.
Social media can be used in a professional context by ensuring that one stays professional on the social media pages. This can be met by ensuring the posts are professional and respectful and avoiding uploading disrespectful or biased content. Some social media tools such as LinkedIn are meant for professional purposes only, and individuals need to know boundaries while posting their content. Also, it is important to ensure that the content is up-to-date on the latest ideas and trends in one’s professional field (Walden University, 2...