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APA
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Management
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Case Study
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English (U.S.)
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Topic:

Lululemon Athletica, Inc.'s Working Capital, Book Value, and Ratio of Operating Income to Sales

Case Study Instructions:

MMGB 6111 
Case 1: lululemon athletica, inc. (Ticker: LULU)
The following are excerpts from lulu's 10-K report:
General
lululemon athletica inc. is principally a designer, distributor, and retailer of healthy lifestyle inspired athletic apparel and accessories. We have a vision to be the experiential brand that ignites a community of people through sweat, grow, and connect, which we call "living the sweatlife." Since our inception, we have fostered a distinctive corporate culture; we promote a set of core values in our business which include taking personal responsibility, nurturing entrepreneurial spirit, acting with honesty and courage, valuing connection and inclusion, and choosing to have fun. These core values attract passionate and motivated employees who are driven to achieve personal and professional goals, and share our purpose "to elevate the world by realizing the full potential within every one of us."
In this Annual Report on Form 10-K for the fiscal year ended January 30, 2022, lululemon athletica inc. (together with its subsidiaries) is referred to as "lululemon," "the Company," "we," "us," or "our." We refer to the fiscal year ended January 30, 2022 as "2021" and the fiscal year ended January 31, 2021 as "2020."
Our Products
Our healthy lifestyle inspired athletic apparel and accessories are marketed under the lululemon brand. We offer a comprehensive line of apparel and accessories. Our apparel assortment includes items such as pants, shorts, tops, and jackets designed for a healthy lifestyle including athletic activities such as yoga, running, training, and most other sweaty pursuits. We also offer a range of products designed for being On the Move, fitness-related accessories, and footwear. We expect to continue to broaden our merchandise offerings through expansion across these product areas.
Our design and development team continues to source technically advanced fabrics, with new feel and fit, and craft innovative functional features for our products. Through our vertical retail strategy and direct connection with our customers, whom we refer to as guests, we are able to collect feedback and incorporate unique performance and fashion needs into our design process. In this way, we believe we are better positioned to address the needs of our guests, helping us advance our product lines and differentiate us from the competition.
During the second quarter of 2020, we acquired Curiouser Products Inc., dba MIRROR. MIRROR is an in-home fitness company with an interactive workout platform that features live and on-demand classes. The acquisition of MIRROR bolsters our digital sweatlife offerings and brings immersive and personalized in-home sweat and mindfulness content to new and existing lululemon guests.
Our Market
Our guests seek a combination of performance, style, and sensation in their athletic apparel, choosing products that allow them to feel great however they exercise. Since consumer purchase decisions are driven by both an actual need for functional products and a desire to live a particular lifestyle, we believe the credibility of our brand and the authentic community experiences we offer expand our potential market beyond just athletes to those who pursue an active, mindful, and balanced life.
Although our largest customer group is made up of guests who shop our women's range, representing 67% of our 2021 net revenue, we also design a comprehensive men's line and have a targeted strategy in place. Revenue from men's range is growing as more guests discover the technical rigor and premium quality of our men's products, and are attracted by our distinctive brand.
You can access the full annual 10-K reports on sec.gov. You will use the information in these reports to answer the following questions for lululemon for the years ended January 30, 2022 and January 31, 2021 (note: these are termed fiscal years 2021 and 2020).

Case Study Sample Content Preview:

1 What is the company's working capital each fiscal year? What is the company's book value each fiscal year?
Working capital for a company is determined by the difference between the current assets and current liabilities. The working capital for Lululemon Athletica Inc. is determined by subtracting the current liabilities from the current assets for each year.
 

2021

2020

Current Assets

2,614,853

2,124,379

Current Liabilities

1,405,334

883,178

Working Capital

1,209,519

1,241,201

Table 1: Tabulations for Working capital for the fiscal years 2020 and 2021.
Table 1 shows that the company had fewer or less-worth assets in 2020 compared to 2021. The total current assets for 2020 were worth $2,124,379, and those for 2021 were worth $2,614, 853. The difference in current assets for the two years amounted to almost half a million dollars. In 2020, there were also fewer current liabilities compared to 2021. The current liabilities for the company grew from 1,241,201 in 2020 to 1,209,519 in 2021.
Consequently, there were significant differences in the book value of the company for each of the two fiscal years. A company's book value is the total value of a firm's assets according to its balance sheet. Unlike working capital, the book value is determined by the difference between the total assets and total liabilities. In table 2, the total liabilities for the year 2021 exceeded those for 2020 by $575,783. Data in the table shows that the total assets for 2021 were $4,942,478 while the total liabilities were $2,202,432, thus resulting to a book value of $2,740,046. In 2020, the book value was less by close to 200,000 since it was at $2,558,566, which is the difference between the total assets value of $4,185,215 and total liabilities valued at $1,626,649.
 

2021

2020

Total Assets

4,942,478

4,185,215

Total Liabilities

2,202,432

1,626,649

Book Value

2,740,046

2,558,566

Table 2: Tabulations for Book value for the fiscal years 2020 and 2021.
2 What information do you need to calculate market value each year? Using this information, what do you calculate for the company's market value at most recent year end?
Calculating market value each year requires the current market price of a company's stock and the total number of shares outstanding. The calculation for the market value is done by dividing the stock's current market price by the total number of shares. The calculations should be done for each year separately to determine the company's market value at the end of each year.
3 Has the company been profitable since its inception? How do you know?
Yes, the company has been profitable since its inception. This conclusion is based on the analysis of the financial trends for the three years, 2019, 2020, and 2021. Also, it would be difficult for the company to remain in business if it was not profitable since profit is the main driving force for any organization.
4 What percentage of its assets does the company finance with non-owner financing (liabilities) as of the two fiscal year ends? Comment briefly on any pattern yo...
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