Essay Available:
Pages:
25 pages/≈6875 words
Sources:
1 Source
Style:
APA
Subject:
Business & Marketing
Type:
Term Paper
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 145.8
Topic:
Hewlett Packard Company strategic analysis
Term Paper Instructions:
I am assigned to conduct research on Hewlett Packard company (Strategic management issues) with following headlines and contents. APA style, at least 15 Refernces.
Introduction to the Company
A. History of the organization (Short introduction – If lengthy, put part of it as an appendix)
B. Organization's Business Model
C. Mission & Vision Statements
D. Core Values, Operating Guidelines
E. Corporate Governance & Key players
F. For top leader, discuss his/her leadership style, education? experience? unique capabilities (2-page appendix).
G. Major goals and objectives (broad and specific)
H. Present strategy/strategies
I. Measurement & Control System
Macro-environmental Analysis (Opportunities and Threats) - External
A. Macroeconomic environment (inflation/recession, employment, interest rates, etc.)
B. Technological environment (pace of change, impact of change)
C. Social environment (values, culture, trends, attitudes in society)
D. Demographic environment (changing composition of the population, birth rates, etc.)
E. Political/legal environment (legislation, tax, spending, regulation of business)
F. Global environment
Industry Analysis (Opportunities and Threats)
A. Porter's Five Forces Model – adapted to Six by Hunger and Wheelen (Rivalry among competitors, Threat of Entry of New Competitors, Threat of Substitute Products, Bargaining Power of Buyers, Bargaining Power of Suppliers, and Relative Power of Unions, Governments, etc.)
B. Strategic group(s) in which the organization exists – Which firms are profitable? Unprofitable?
C. Industry (product) life cycles
D. Strategic Success Factors for this organization and/or this industry
Internal Analysis (Strengths and Weaknesses)
A. Key competitive advantage (innovation, efficiency, quality, customer responsiveness, etc.)
B. Distinctive competency (competencies), resources, and capabilities
C. Functional analysis
1. Marketing and selling; (2) Production and operations; (3) Financing and control; (4) Research and development; (5) Support activities (supply management, human resource management, etc.); (6) Management of the organization (structure, systems)
D. Commitment to Excellence, Ethics, and Integrity (Any awards? Any problems? Any excellence or improvement initiatives such as Six Sigma, Lean Manufacturing, Total Quality Management, Strategic Quality Management, Process Reengineering, JIT Manufacturing, etc.?)
Financial Analysis – (What is the organization's financial position? Is the organization financially sound?)
A. Ratio Analysis and other financial analysis tools
B. Comparison with competitors and standards
SWOT Analysis
A. Identification of key external factors (most important opportunities and threats)
B. Identification of key internal factors (most important strengths and weaknesses)
C. Combination of key external and internal factors (alignment, fit, or match)
Development of Strategic Alternatives
Identify strategic alternatives appropriate for the firm's situation based on the SWOT Analysis.
Evaluation of Alternatives
A. Evaluate the advantages and disadvantages of each alternative.
B. Select the “best” alternative(s).
C. Justify your decision.
D. Provide “action recommendations.”
Implementation of Strategic Alternatives and Control Plans
A. Determine and present the functional action strategies needed
B. Determine and present structure changes, if any. (Strategy drives structure.)
C. Determine how to ensure cultural fit with strategy.
D. Explain measurement and control system(s) & expected results in three, five, ten years.
What is the Future of the Organization?
A. What are the expected results in terms of short- and long-term profitability and survival?
B. What are the Critical Success Factors? What does this firm have to do right to succeed?
Conclusion
Term Paper Sample Content Preview:
HEWLETT PACKARD COMPANY STRATEGIC ANALYSIS
Name:
Grade Course:
Tutor’s Name:
(13 October, 2010)
Table of Contents
TOC \o "1-3" \h \z \u HYPERLINK \l "_Toc277085759" Introduction PAGEREF _Toc277085759 \h 4
HYPERLINK \l "_Toc277085760" History of the organization PAGEREF _Toc277085760 \h 4
HYPERLINK \l "_Toc277085761" Organization’s Business Model PAGEREF _Toc277085761 \h 5
HYPERLINK \l "_Toc277085762" Mission & Vision Statements PAGEREF _Toc277085762 \h 7
HYPERLINK \l "_Toc277085763" Core Values, Operating Guidelines PAGEREF _Toc277085763 \h 7
HYPERLINK \l "_Toc277085764" Corporate Governance & Key players PAGEREF _Toc277085764 \h 8
HYPERLINK \l "_Toc277085765" HP Top Executive (CEO) History and Background PAGEREF _Toc277085765 \h 8
HYPERLINK \l "_Toc277085766" Major goals and objectives PAGEREF _Toc277085766 \h 9
HYPERLINK \l "_Toc277085767" Present strategy/strategies PAGEREF _Toc277085767 \h 10
HYPERLINK \l "_Toc277085768" Measurement & Control System PAGEREF _Toc277085768 \h 10
HYPERLINK \l "_Toc277085769" Macro-environmental Analysis PAGEREF _Toc277085769 \h 12
HYPERLINK \l "_Toc277085770" Hewlett Packard External Environment Analysis PAGEREF _Toc277085770 \h 12
HYPERLINK \l "_Toc277085771" External Environmental Analysis PAGEREF _Toc277085771 \h 12
HYPERLINK \l "_Toc277085772" Internal analysis PAGEREF _Toc277085772 \h 16
HYPERLINK \l "_Toc277085773" HP Financials PAGEREF _Toc277085773 \h 16
HYPERLINK \l "_Toc277085774" Financial Analysis PAGEREF _Toc277085774 \h 18
HYPERLINK \l "_Toc277085775" Positioning PAGEREF _Toc277085775 \h 20
HYPERLINK \l "_Toc277085776" SWOT Analysis PAGEREF _Toc277085776 \h 21
HYPERLINK \l "_Toc277085777" Strengths PAGEREF _Toc277085777 \h 21
HYPERLINK \l "_Toc277085778" Weakness PAGEREF _Toc277085778 \h 22
HYPERLINK \l "_Toc277085779" Opportunities PAGEREF _Toc277085779 \h 22
HYPERLINK \l "_Toc277085780" Threats PAGEREF _Toc277085780 \h 23
HYPERLINK \l "_Toc277085781" Alignment of both the internal and external key factors PAGEREF _Toc277085781 \h 23
HYPERLINK \l "_Toc277085782" Development of Strategic Alternatives PAGEREF _Toc277085782 \h 24
HYPERLINK \l "_Toc277085783" Implementation of Strategic Alternatives and Control Plans PAGEREF _Toc277085783 \h 25
HYPERLINK \l "_Toc277085784" Recommended Functional Action Strategies PAGEREF _Toc277085784 \h 25
HYPERLINK \l "_Toc277085785" Strategy Drives Structure PAGEREF _Toc277085785 \h 27
HYPERLINK \l "_Toc277085786" Evaluation of How HP culture fit with Action Strategy PAGEREF _Toc277085786 \h 27
HYPERLINK \l "_Toc277085787" Future Measurement and Control System PAGEREF _To...
Get the Whole Paper!
Not exactly what you need?
Do you need a custom essay? Order right now:
👀 Other Visitors are Viewing These APA Term Paper Samples:
- Business Law3 pages/≈825 words | 1 Source | APA | Business & Marketing | Term Paper |
- Marketing Strategies of Hotel Products and Services (HRMN 300)2 pages/≈550 words | 2 Sources | APA | Business & Marketing | Term Paper |
- Communication Technologies in Organizations7 pages/≈1925 words | 1 Source | APA | Business & Marketing | Term Paper |
- Industry Analysis and Marketing Strategies of Pepsi Cola5 pages/≈1375 words | 5 Sources | APA | Business & Marketing | Term Paper |
- Marketing Analysis of Nokia Company5 pages/≈1375 words | 5 Sources | APA | Business & Marketing | Term Paper |
- Cases That Changed the Conduct of Business2 pages/≈550 words | 2 Sources | APA | Business & Marketing | Term Paper |
- Authentic Leadership19 pages/≈5225 words | 2 Sources | APA | Business & Marketing | Term Paper |